New regional focus on products and applications

Zebra Technologies, a global leader in on-demand printing solutions, today announced its participation at Gitex Saudi Arabia at the Riyadh Exhibition Centre from April 20th-24th. Zebra provides a wide variety of speciality printing solutions to help businesses identify products and people. Zebra is a pioneer in the development of RFID solutions for both labels and cards and a wide range of products will be on display at Stand 118.

The region’s booming $5 billion information technology market and its excess liquidity is a key focus area for Zebra, whose technology and products are well entrenched in businesses throughout the Middle East, with large-scale technical solutions for high profile customers. Saudi Arabia is at the forefront of the growing regional IT market, with almost 50% of regional sales in an industry worth about SR.18 billion.

During the GITEX exhibition visitors will have the opportunity to meet with Zebra professionals and view solutions, which Zebra has developed for customers worldwide in the field of government, logistics, manufacturing, healthcare, hospitality and retail. Printing solutions on show will include:

•Zebra 140XiIII Plus high performance printers which can print non-stop at high speed, 24/7.
•Zebra mobile printer RW220 for printing on-demand receipts.
•Zebra TLP2844 desktop printer printing patient wristbands and more.
•Zebra Value line card printers - P100i and P120i - perfect for printing employee or student ID cards, membership and loyalty cards or gift cards.
•Zebra Performance line card printers - P430i - ideal for corporate and student IDs, membership cards, government IDs, hospital staff IDs, gift cards and more.
•Zebra Security line card printers - P520i and P640i - producing long-life cards for access control, driver's licenses, law enforcement IDs, military IDs and more.