Today Yazino, the world's first massively multiplayer online casino, (MMOC) officially launched. It is accessible via www.yazino.com and Facebook.

Yazino offers a uniquely fun and competitive social environment connecting the world through casino games namely Blackjack, Roulette, Texas Hold'em and Slots. The focus is on providing a fun casino environment, fusing social interaction and multiplayer functionality. Yazino is building a bridge between traditional online gambling and social gaming sites, creating a new category.

Operating at launch as a play-for-fun site, Yazino will add new games with multiplayer content on an ongoing basis and a play-for-money capability within the next year. The featured tournaments and engaging game play, skill levels and achievements, will allow Yazino to define the next generation of online gambling.

“Online gaming sites fall into one of two camps: gambling or social gaming. Gambling sites are perceived as dark and seedy, while social gaming sites are seen as fun, friendly and engaging. Our ambition is to connect the two, bringing simplicity and friendliness to the gaming market, along with a social networking experience that sets us apart from the rest,” said Hussein Chahine, Yazino’s Founder and CEO.

“We’ve approached this through the casino environment, which we believe embodies the best aspects of gaming, gathering friends around a table in a competitive and fun environment.”

The official launch comes after Yazino has already registered more than 200,000 players, with more than 10,000 new unique players joining daily. The objective is to grow traffic to at least one million registered players and 100,000 unique daily players by the end of 2010.

“We want our players to be able to compete with each other in a friendly environment, where they can create their own tables, invite their friends, chat, or simply compete against a network of like-minded new friends. We acknowledge the positive power of friendly competition, which is the essence of all our games. Yazino’s brand is fun and social to its very core,” commented Chahine.

With backgrounds in technology and a passion for innovation, the site’s founders built Yazino’s Strata platform from the ground up. Everything is completed in-house, from game development, technical backend through to the front-end website visuals. At a glance, Yazino looks like a social gaming site yet underneath it is powered by an intricate machine wired for gambling.

"This company has been entirely financed by its founders and friends, from start-up into its growth phase. There are no limits to our aspiration to translate the core of our brand into everything we do, including the financing of the company," said Bijan Khezri, Co-Founder and Executive Chairman.

Yazino aims to bring a fresh approach to the online casino world, one that is fun, inviting, and socially connected.

Read more at http://www.realwire.com/releases/Yazino-launch-of-the-worlds-first-online-social-casino