Leading ecommerce software provider opens London office, exhibits at E Commerce Expo
Austin, Texas and London, UK – 19 October 2010
Volusion, the leader in
shopping cart software and services for online businesses, announced at
E Commerce Expo today its expansion into the European market with the opening of its regional headquarters in London. Volusion provides ecommerce solutions to over 20,000 online merchants globally, from small businesses to market leaders such as Disney and Motorola.
News Facts
• David House, Senior Sales Manager at Volusion, will drive the growth and performance of the company’s first European sales office, located in London. His responsibilities also include creating strategic
partnerships and growing brand awareness for Volusion.
• Clay Olivier, Volusion’s Chief Operating Officer and Chief Marketing Officer will be speaking at E Commerce Expo on 19 October 2010. His seminar, “
Adding to the four Ps – focusing on people to create an army of promoters,” will focus on the increasing power of social networks and how companies can tailor their ecommerce strategies to successfully sell products and services online.
• Volusion will also be demoing its platform, including its latest product introduction Volusion
mCommerce and other solutions, at
E Commerce Expo - stand 701.
• Volusion is integrated with SagePay, UK's leading independent payment service provider, so that merchants can
process credit card payments at ease.
• The ecommerce leader provides a fully secure, PCI Certified platform. In addition, the highest security standards are available with 3-D Secure payment authentication and
Fraud Score™.
• David Mitzenmacher, Volusion’s Chief Customer Officer, has been shortlisted in the Customer Service Leader category at this year’s
National Customer Service Awards, to be announced on 7 December.
Supporting Quotes
• “The UK is one of the world’s hot beds for digital innovation and is a key market in Volusion’s ongoing global expansion,” says Kevin Sproles, Volusion’s Chief Executive Officer. “There is a strong appetite locally for easy to use SaaS solutions, so we anticipate strong demand for our services. We look forward to helping UK and European customers achieve competitive advantage through their ecommerce efforts.”
• “We believe that the Volusion platform’s focus on scalability, security and reliability will position it strongly in the European market,” says Clay Olivier, Volusion’s Chief Operating Officer and Chief Marketing Officer. “We go ‘above and beyond’ to help our customers make the most of their online business through our software expertise, superior customer service, and an in-depth knowledge of online business. We make great software, but ultimately people are more powerful than technology and we believe that our customer support teams are second to none.”
• “We are already seeing great demand in the UK for an ecommerce platform that provides customers with the features, services and add-ons to build, manage and grow a thriving online business, whether they are new to ecommerce or experienced online sellers,” says David House, Senior Sales Manager at Volusion.
• “In choosing an ecommerce solution, our challenge was to design, set up, and launch an online retail store quickly and easily, and yet also be able to extract meaningful reports and data from the ecommerce database and tables. Volusion provided the solution with the most comprehensive and user-friendly ecommerce solution out there. And in this fast-changing online retail world, the Volusion team have demonstrated that they have the technology and resources to stay ahead of the curve and are constantly focused on delivering the most technologically current and market-savvy solution,” said Richard Thorpe of Karbon Kinetics Ltd.
Ecommerce Expo
• Volusion is exhibiting at E Commerce Expo on 19 October and will be demoing the Volusion platform and other ecommerce services at stand 701 at the Olympia, National Hall, Earls Court, London
• As part of Volusion’s UK launch activity, Clay Olivier, Volusion’s Chief Marketing Officer and Chief Operating Officer will be speaking at Ecommerce Expo on 19 October. His seminar, “Adding to the four Ps – focusing on people to create an army of promoters”, will focus on the famous "Marketing Mix’s" four elements and how marketers should adapt to the growing importance of social networks, forums and other sites when promoting.
Supporting Research
• Volusion was recently positioned by Gartner, Inc. in the Niche Players Quadrant of Gartner’s Magic Quadrant for E-Commerce. Inclusion in the Quadrant is based on set criteria: market traction and momentum, e-commerce product capabilities and short-term viability. The Magic Quadrant for E-Commerce was published in May 2010 and authored by Gene Alvarez, vice president of Gartner Research. (Gartner, Magic Quadrant for E-Commerce, 18 May 2010).
• “Within ten years, SaaS will be the dominant delivery mode for software. And within 2–3 years, more people will access the Internet over mobile platforms (including the forthcoming “slate” and iPad) than over laptops and desktop PCs – what we call the ‘Martini Moment’ – reinforcing this change in service delivery.” – “UK Software Market returning to growth, driven by Cloud computing” (TechMarketView LLP, Philip Carnelley, 22 April 2010).
• “European consumers are starting to show interest in mobile commerce activities. Sixteen percent of online buyers have already used their mobile phone for a shopping-related activity such as researching products using the mobile Internet, checking on the status of an order, or locating a nearby store to buy a specific product. Moreover, among mobile daily Internet users — that’s about 12 million users — one-third have already researched products or services using the mobile Internet, 20% have located a nearby store, and 18% have compared prices on a mobile device while in a shop. Even though this group is still niche, this early data gives an indication of the potential of mobile commerce.” (Forrester Research, Inc., Servicing the Multichannel Buyer in Europe, 8 September 2010).
