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 TM Forum’s Management World Americas Delivers 1-2 Punch with Keynote Line Up
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C-level executives from Orange, DISA, Huawei and Ogilvy join keynote line-up to debate the future of communications

MORRISTOWN, NJ - September 9, 2010 - TM Forum announced today a knock-out keynote lineup for its Management World Americas conference, November 9-11, 2010 in Orlando, FL.  As the communications industry faces the potential of a global “revenue crunch,” Management World is there to get “down and dirty” on practical tactics and real technologies. The keynote session at Management World Americas is no exception.

Featuring global leaders from across the technology, media and communications sector, Management World Americas Keynote Perspectives session will feature leading industry visionaries including:

- Matt Bross, CTO, Huawei and Former CTO, BT
- Pascal Viginier, Group CIO, Orange
- Ralph Brown, CTO, CableLabs
- Keith Willetts, Chairman and CEO, TM Forum
- Henry Sienkeiwicz, CIO, Defense Information Systems Agency (DISA)
- Dan Burrier, Chief Innovation Officer, Ogilvy & Mather
- Mike Hill, VP Enterprise Initiatives, IBM Corporation
- Lucy Hood, Ex President, Fox Mobile & Executive Director, USC CTM
- Franz Kurath, Executive Director, AT&T
- Chris Ancell, Executive and Vice President, Qwest Business Markets Group
- Adam Pope, CTO & CSO, Telcordia
- Chris Weitz, Director Technology Integration, Deloitte

Debating the future of our industry through a mix of interactive presentations, executive debates and interactive panel sessions, these luminaries will cover topics including:

- Beating the Revenue Crunch: What is the future of the communications industry?
- Smart Services, Smart Business:  Transforming the Industry
- Executive Debate: Smart Pipes: Cloud – Who is the Service Provider?
- Brand Meets Telecom: Convergence or Collision?

“Management World America’s keynote lineup will truly set the stage for this year’s conference,” said Nik Willetts, senior vice president, Communications, TM Forum.

“Management World Americas is the only conference in the US to tackle the tough issues facing our industry from every angle, and present real-world innovations. As our industry changes takes place across the globe, we as an industry conference and an organization are ensuring that our members and attendees are armed with the latest information at their fingertips in order to make the right decisions for their business. This keynote line up will help them to do just that.”

The keynote line-up joins an already robust conference program which includes exclusive case studies, presentations, panel discussions and intensive debates across four conference summits:

- The Cloud Summit – Turning the Cloud Promise Into Business Reality
- The Operational Excellence Summit – Doing More with Less
- The New Services and Business Models Summit – Diversifying Your Revenue Portfolio
- The Customer Experience Summit – Capitalizing on your Most Valuable Asset

For more information on Management World, and to register, visit http://www.tmforum.org/ManagementWorldAmericas/8061/home.html. Early Registration fees are available through September 15. Register today to save up to 30%!

Key Facts:

- Management World Americas 2010 comprises three days of interactive presentations and intensive debates across four conference summits and a defense spotlight.
- The event will also feature TM Forum training designed to help participants conquer integration problems, improve operational & business agility and take the cost and risk out of their current projects.
- Catalyst Multi-Company Live Demonstrations will run continually, where attendees can see the concepts and strategies talked about in the conference put into practice with live collaborative demonstrations in Forumville. Catalyst projects featured at Management World Americas 2010 span Cloud Services, Revenue Management, Customer Experience, Operational Excellence, Defense and Government and more.
- Visitors will also be able to meet with experts who are implementing TM Forum’s Frameworx standard and learn more about how to get involved in TM Forum initiatives including: Managing Cloud Services, Government and Defense, Cable, Managing the Customer Experience and more.

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