TigerSpike targets even higher growth, new markets and new products
New York, London, Sydney – July 18th, 2011 –
TigerSpike, the leading provider of multi platform, personal media technology solutions, today announced that it has closed an $11 million minority equity financing from Aegis Media. This funding will accelerate TigerSpike’s future growth plans, expand its product group and extend its reach into new markets. TigerSpike’s personal media technology solutions (that enable organisations to form closer relationships with their content users) have led them to be recognised by the Deloitte Technology Fast 50 during each of the last four years and they expect to accelerate this growth by leveraging Aegis’ global network as it expands from hub offices in Sydney, London and New York.
“The hyper growth in mobile media adoption globally is creating tremendous opportunities for all organisations and content providers to more effectively engage with a growing number of connected users any time, any place, and on any device,” said Jerry Buhlmann, CEO of Aegis Group plc. “TigerSpike’s technology platform is ideally suited to optimize the creation and delivery of highly sophisticated content to all flavours of personal media devices. We have been impressed by the Company’s technology, people, and rapid growth in the marketplace. The quality of the user experience delivered by TigerSpike is second to none - just look at The Economist iPad app!”
In addition to blue chip publishing customers such as News Corp, The Daily Telegraph, and The Economist, TigerSpike’s platform is being used by a rapidly growing number of enterprise and consumer brand organizations such as AutoTrader, Diageo, Pepsi, ResMed, Tetrapak and Woolworths. “We are seeing a huge demand now from Enterprise for Tablet and phone apps and as large corporations take advantage of these new devices,” said Luke Janssen, Founder and CEO of TigerSpike. “The first wave of mobile was consumer focused, the second wave of mobile is enterprise related. It is now upon us and our newly announced partnership with Aegis will provide us with the resources we need to remain at the forefront of these huge growth opportunities. We are thrilled to have Aegis Media join us as a strategic investor in TigerSpike. Aegis’ global reach and leadership position in helping brands communicate with consumers will give our technology platform and culture of innovation a shot in the arm that will enable us to accelerate our high growth even further and offer a future proof solution to our customers for years to come.”
TigerSpike is able to deliver a highly compelling value proposition to its customers as a result of its proprietary service delivery platform known as Phoenix. Phoenix enables customers to rapidly deploy content and services across a broad range of personal media devices in an effective and engaging manner. Phoenix is a cloud-based software as a service platform offering an extensible and scalable collection of multi-tenanted modules that cater for the evolving digital landscape. “Our modular Phoenix platform allows us to solve the significant challenges of reliably packaging and delivering highly-engaging and personalized content across a fragmented ecosystem of mobile platforms,” stated Oliver Palmer, TigerSpike’s Co-Founder and Head of Innovation.
“Personal Media has changed the way we live, now it is changing the way we work,” added Nic Newman, TigerSpike’s Head of Strategy and MD of EMEA. “The number of mobiles sold exceeded PC’s in the first quarter, and recently it was announced that mobile app usage has now exceed individual’s web browsing time. CMOs and CIOs are starting to recognize that their customers and staff are demanding better experiences across multiple devices at home and work. The challenges of multi device fragmentation will only increase as the market keeps evolving at lightning speed."
