As part of their continued evolution and growth, online digital retailer Green Man Gaming is pleased to announce the launch of their new, second generation website and desktop application ‘Capsule'.

"Green Man Gaming is the first digital retailer to allow customers to monetise their portfolio of PC games," said Green Man Gaming's MD Paul Sulyok. "In doing so, we deliver genuine digital retail choice in a world of ‘me-too' digital retailers".

"After less than a year of trading, we have proven and scaled our technology and are now stepping up to the next level, placing our customers in the forefront of everything we are doing by increasing the depth of customer engagement".

The new website and desktop application delivers an improved design incorporating many new features and tools that puts shoppers fully in control of their purchases and trade-ins. Some of the new added features include:

•Personalised digital trade-in offers and incentives for customers, driving pre-orders and new sales.

•Customer reviews and ‘refer a friend' scheme in exchange for credit, further subsidising the purchase of games.

•Pick ‘n' Mix (e.g. select 3 titles from a list of 10 for one fixed price).

To celebrate the launch of the new website, Green Man Gaming and its partners will be rolling out a compelling array of exciting promotions.