Openwave Mobility, a software innovator enabling operators to manage and monetize mobile data, announced today that they have been listed as a ‘Cool Vendor’ by Gartner, Inc. in the report ‘Cool Vendors in Communications Service Provider Operational and Business Infrastructure, 2014’[1].
The ‘Cool Vendor’ recognition is designated to organizations Gartner recognizes as fresh and innovative constituents in their respective markets.
Openwave Mobility’s Promotion and Pricing Innovation (PPI), a mobile data monetization solution enabling operators to acutely target customized time-sensitive promotions and personalized data plans to subscribers. PPI also provides a real-time push notification system that alerts subscribers who are approaching data limits or entering areas where roaming charges apply. Instead of communicating with users by SMS, self-care applications, or alert emails, operators utilizing PPI are able to offer total real-time engagement, or ‘Policy Engagement’ using rich media, to consumers. PPI is available for deployment in-network or in the cloud and has been successfully deployed by multiple mobile operators, including C Spire, the largest privately owned wireless communications provider in the USA.
“Our inspiration for PPI stemmed from our desire to create a product mutually beneficial for both mobile operators and subscribers in the Policy Control and Charging space,” said John Giere, CEO at Openwave Mobility. “Not only does PPI offer operators a mode of producing new revenue streams through ad-hoc, personalized data plans, but also gives subscribers total management control of their data usage. We believe that Gartner’s recognition of PPI as a stand-out product underscores that Openwave Mobility is providing the right solutions to mobile operators to help them successfully manage and monetize the increase in network traffic.”
Visit
www.owmobility.com or contact
[email protected] for more information.
[1] Gartner “Cool Vendors in Communications Service Provider Operational and Business Infrastructure, 2014’” by Norbert J. Scholz | Martina Kurth | Charlotte Patrick | Kamlesh Bhatia | Mentor Cana | Neil Osmond, May 7, 2014