BT calls on UK public to help organise, and be guests at, the other big wedding of the year

- In BT’s latest Adam and Jane advert, the UK public have once again been asked to help determine the couple’s future – this time to plan their upcoming nuptials.

- In the latest instalment, which is live on the dedicated Facebook page (www.facebook.com/btuk) and is being screened today (Wednesday, March 2), a heavily pregnant Jane suddenly goes into labour early.

- As a result, the couple don’t have time to plan their wedding, so the nation has been asked to help by voting for their favourite dress, car and first dance on the Facebook page (www.facebook.com/btuk). It’s also possible to vote by text – for details visit http://www.btlife.bt.com/entertainment/help-plan-adam-and-janes-wedding/.

- The options that receive the most votes will be brought to life in the next advert, due to be screened in April.

- BT will select two lucky voters at random to become wedding guests*. They will be invited on set for filming and will be screened as part of the final advert.

- In August last year, 1.6 million people voted to decide that Jane would be expecting a baby.

Quotes

David James, marketing director, BT Retail Consumer, said: “This is an important moment in a much loved storyline which has been running for nearly six years. There was an overwhelming response to the pregnancy vote, and it seems only right that Adam and Jane fans should have a chance to be a part of the couple’s big day, as they finally tie the knot.”

This Social Media News Release is available at:- http://blogit.realwire.com/BT-invites-the-nation-to-be-wedding-planner-for-Adam-and-Jane