London 12th December2007 – PageOne, the UK’s leading provider of wireless messaging solutions to the public and enterprise sectors, today announces that it has dramatically enhanced its relationship with healthcare software company Adastra, by supplying their NHS customers with it’s latest messaging technology. Adastra already offers its customers PageOne’s paging system and, impressed by PageOne’s ability to integrate both paging and text messaging in one cost-effective service, have upgraded their service to encompass messaging.

Adastra provides a specialist call management, data distribution and clinical recording system used by more than 95% of the UK’s unscheduled primary health care operational hubs and will be using PageOne’s services in two key areas. The first, the Despatching module, enables staff to send live cases to clinicians working away from the main centre. Case details can be sent to the clinician’s computer, while selected case information, such as the patient’s name and address, can simultaneously be sent to a pager or mobile phone. PageOne’s ‘message acknowledgement’ feature alerts dispatchers of receipt, and in turn updates the customer’s Adastra system.

The second area, the Appointments Scheduler, enables Adastra’s customers to book appointments for patients and sends them a reminder, together with directions to treatment centres. Adastra customers have a dedicated area on PageOne’s web site which allows them simplified sign up for the fast and efficient central service provided by PageOne.

“Collaboration with PageOne means that Adastra has a partner which has a unique understanding of what we do, and can facilitate the provision of suitable services,” says Simon Wren, Head of Marketing at Adastra. “It is a three-way mutually beneficial agreement: customers benefit from negotiated special rates and effective communication technology; PageOne is able to target a mature, well understood market and Adastra is able to direct customers to a single source which simplifies our development and is essential to our on-going success.”