New go-to-market strategy meets demand for change auditing solutions and delivers complete visibility to prevent security breaches

28 April 2015 - Netwrix today reported an average revenue increase of 200% in Q1 2015 across EMEA, with the largest growth rates in the UK, Southern Europe and Benelux. The company also announced a new go-to-market strategy for its leading change and configuration auditing software that focuses on accelerating further growth through its partner-network and expanding sales, marketing and support teams across the UK, DACH, Benelux, France, Nordics and Eastern and Southern Europe. This reflects increasing demand for cost-effective solutions that give enterprises complete visibility across their IT environment, to prevent security breaches caused by insider attacks, pass security audits and minimise compliance costs, as well as optimise IT operations.
The key metrics by region include:
•   Netwrix in the UK reported the highest revenue in Europe with 80% quarter-over-quarter growth and is focusing on aggressive expansion and building a strong collaborative approach with its partners and customers.
•   The DACH region saw sustained growth along with an increase of over 200% in its major enterprise customer pipeline. Acquiring more strategic partners will allow the DACH region to double its revenues by the end of the year.
•   The Benelux market has focused on enterprise customers and partners, showing 300% sales growth in comparison to Q1 2014 and the best ever quarter revenue. Netwrix already has over 50 enterprise customers in Benelux, several of them with over 5,000 employees.
•   New markets in Southern Europe, including Italy, Malta and Iberia have reported an impressive start with 3,000% growth quarter-over-quarter and have ambitious targets for 2015. Unlike other regions, the channel strategy is more oriented to small and midsized businesses. The launch of a new MSP program will add value to Netwrix partners, providing their customers with advanced change auditing services.
•   Netwrix in Eastern Europe saw 70% revenue growth and is appointing new channel partners and expanding operations across new markets in Slovenia, Poland and Czech Republic.
•   With revenue growth of 123% compared to Q1 2014, the Nordic market will be the focus of significant investment during the rest of 2015 in order to exploit the major market potential.
“A growing presence in EMEA and impressive results mark a major milestone in the Netwrix global expansion strategy,” said Michael Fimin, CEO and co-founder of Netwrix. “Our regional sales teams and channel partners have given Netwrix a major step forward to becoming a truly worldwide company that can address the compliance, security and operations needs of any organisation across the globe.”
“Having a dedicated regional team has made a huge difference to our performance in EMEA,” said Peter Smith, Netwrix Regional Sales Manager for Europe. “Now we are drawn into much bigger deals and opportunities across the region and the number of customers, both SMB and large enterprises, has increased exponentially. This is not only the result of our coordinated team work and a well-built sales methodology, but is also due to advanced Netwrix auditing technology that meets customers’ needs perfectly.”
Find out more about Netwrix and meet the Netwrix team at Infosecurity Europe Conference & Exhibition on stand #C260 in London June 2-4, 2015.