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If I Were Coaching You
If I were coaching you as a business,
non-profit or association manager on how
to get the biggest bang for your public
relations
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anand369
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943
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August 25, 2008, 11:46:29 AM
by anand369
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If Your PR Can't Do This, Bag It!
As a business, non-profit or association
manager, why continue a public relations
effort that doesn’t deliver the key
external
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anand369
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949
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August 25, 2008, 11:47:05 AM
by anand369
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Ignore PR at Your Peril!
If you do, it means:
1. you don’t value tracking the
perceptions of important outside
audiences whose behav
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anand369
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938
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August 25, 2008, 11:47:50 AM
by anand369
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Imagine PR Like This Helping You
As the kids say, how cool is
this?
You're a business,
non-profit or association manager and,
finally, you decide
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anand369
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929
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August 25, 2008, 11:48:38 AM
by anand369
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In PR, You Pay When You Stray
Don't let yourself be diverted by
communications tactics playtime. You
know, straying from the main Public
relations game p
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anand369
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1000
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August 25, 2008, 11:49:28 AM
by anand369
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Inoculate Yourself Against Bad PR
What is bad PR?
Well, if
you’re a business, non-profit or
association manager, bad PR does nothing
positive about t
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anand369
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977
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August 25, 2008, 11:52:57 AM
by anand369
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Is PR All About Image? NO!!
That's like asking if advertising
is all about type faces and photography.
The answer to both questions is a
teeth-clenched
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anand369
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883
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August 25, 2008, 11:53:45 AM
by anand369
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Is PR Really A "Soft" Discipline?
If so, what is a “hard” discipline?
One that involves HUGE money or personal
pain? One that absorbs all the general
counsel
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anand369
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974
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August 25, 2008, 11:54:41 AM
by anand369
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Is This Any Way to Run Your PR?
You bet!
Especially for
business, non-profit and association
managers who REALLY need to persuade
their key outside a
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anand369
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964
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August 25, 2008, 11:55:42 AM
by anand369
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Is This the PR You Thought You Were Getting?
You know, where you do something
positive about the behaviors of those
outside audiences that MOST affect your
organization? And
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anand369
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885
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August 25, 2008, 11:56:51 AM
by anand369
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It's Just Common Sense!
When a group of outsiders behaves in a
way that hurts your business, you
usually do something about it. Yet, many
business peopl
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anand369
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1152
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August 25, 2008, 11:57:47 AM
by anand369
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Just What Kind of PR Matters to You?
Parties, videos, booklets and column
plugs?
Or public relations that
does something positive and directly
about those
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anand369
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941
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August 25, 2008, 11:58:19 AM
by anand369
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Know What Matters Most About PR?
When, as a business, non-profit or
association manager, you are able to
persuade your key external stakeholders
to your way of t
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anand369
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873
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August 25, 2008, 11:58:56 AM
by anand369
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Let's Blow The Lid Off Public Relations
And show it for what it is - a humdinger
of a strategy machine using cutting-edge
communications tactics that lead
directly to p
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anand369
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846
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August 25, 2008, 11:59:45 AM
by anand369
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Make Your PR Budget Work Harder
Do it by restructuring your business,
non-profit or association public
relations program so that it delivers
the stakeholder beh
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anand369
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925
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August 25, 2008, 12:02:21 PM
by anand369
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Managerial Survival Key
For business, non-profit or association
managers like yourself, survival pretty
much depends on whether you achieve, or
fail to
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anand369
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868
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August 25, 2008, 12:03:06 PM
by anand369
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Managers and PR Genius
The real public relations geniuses might
be managers. You know, managers who
pursue their objectives by reaching,
persuading and
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anand369
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961
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August 25, 2008, 12:04:10 PM
by anand369
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Managers and PR: One Thing Is Clear
As a business, non-profit or association
manager, you have a clear choice when
you set up your public relations.
Arrange your re
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anand369
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953
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August 25, 2008, 12:04:58 PM
by anand369
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Managers Need Basic PR
True, because department, division or
subsidiary managers for a business,
non-profit or association really DO need
a dynamic yet
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0
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anand369
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946
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August 25, 2008, 12:05:48 PM
by anand369
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Managers Who Leave PR to Others
You’re a business, non-profit or
association manager who needs to achieve
your organizational objectives on
schedule. Since pu
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anand369
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962
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August 25, 2008, 12:09:29 PM
by anand369
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