Today, 123ContactForm, the popular web form and survey builder unveils the latest news about CaptainForm, the plugin officially released by the company last year in November. 123ContactForm is focusing on turning CaptainForm into one of the most popular and trustworthy WordPress form builders on the market by constantly staying in touch with its customers’ needs and by continuing to deliver long-term value.
The company took a look at the plugin’s usage statistics and discovered important aspects in terms of form features, integrations and types of businesses that use the plugin.
The team concluded that 18.18% customers use PDF submissions and 12.12% custom autoresponders. In terms of integrations, 14.29% chose ActiveCampaign and an even 25% use Salesforce. Furthermore, 25% integrate their forms with Stripe to receive payments. (These are percentages extracted out of the total number of users who have access to the specific features, based on their service plan.)
Regarding the most popular types of forms created with the CaptainForm WordPress form builder, 37.20% customers are using different types of registration forms and 25.58% use orders forms, with or without payment integration.
Focusing on driving revenue and profit growth, the company plans to intensify promotion mainly towards digital agencies, as the plugin’s configuration brings a lot of value to this type of business. At the moment, 30.23% of the paying users are digital agencies or freelancers, 58.13% are small businesses and 11.2% are NPOs.
