Tribold’s Marketing Director to debate ‘New Generation Technologies and the Customer Experience’

London, UK, March 16, 2010 - Ernest Margitta, Tribold’s Marketing Director, will be joining a panel session at the upcoming Frost & Sullivan Executive MindXchange OSS BSS Summit (http://www.frost-oss.com/) on Wednesday, 24 March 2010.

The 4th Annual OSS BSS Asia Pacific Summit, taking place in Singapore from March 24 to 25, 2010, looks into the essential OSS BSS functions and business processes supporting service differentiation, customer loyalty, changing business models, and new technology evolution. Conference participants will discuss their successes and challenges pertinent to real-time rating & charging, policy management, product lifecycle management, service management, improving the customer experience, and business analytics.

The panel discussion, entitled: ‘New Generation Technologies and the Customer Experience’, will address issues around getting new services to market and in creating attractive offers for customers in our rapidly changing business environment.

The panellists will share their perspectives and how these perspectives fit with their own working experiences, answering key questions:
•   Is customer life changing services really catching on and if so, what is the most significant movement to such services that you have witnessed?
•   Customer-defined policy management for mobile roaming services is getting a lot of attention, especially with regards to bill shock. Are the regulators in areas outside of Europe also mandating similar customer-support requirements?
•   Is billing and the various ways customers can order new services worth the investment that many organizations have made over the past couple of years? Will it need to continue?
•   What do customers perceive is still lacking?

Panellists include Omid Saberi, Group Chief Information Officer, Telecom Fiji Limited (TFL), Fiji, Joseph Waring, Group Editor, TelecomAsia, and Ernest Margitta, Marketing Director, Tribold.

Ernest Margitta commented, “I’m delighted to bring Tribold’s Enterprise Product Management (EPM) experience and expertise to this debate. Customer Experience is a top issue for CSPs around the globe today and EPM has a crucial role ensuring what customers purchase aligns to what they receive and what they end up paying.”