Confirmit Horizons Honoured for Helping Clients Improve CRM through Multichannel Platform

London, UK and Oslo, Norway and New York, NY: May 29, 2012: Confirmit, the leading global software provider for Customer Experience, Employee Engagement and Market Research, announced today that TMC, an integrated media company, has named Confirmit as a recipient of a Customer Interaction Solutions 2012 CRM Excellence Award. Customer Interaction Solutions has been the premier US publication in the CRM, contact centre and teleservices industries since 1982.

The Confirmit Horizons platform helps businesses engage across multiple channels to capture the true Voice of the Customer (VoC). Additionally, Confirmit Horizons enables businesses to get more value from their feedback and research programmes by improving the productivity and effectiveness of users, and by catering to a wider range of user experience and capability.

“As more companies recognise that a comprehensive VoC programme is essential to gain a holistic view of the customer, we continuously upgrade our Confirmit Horizons platform to exceed their expectations,” says Peter Whalen, Executive Vice President - Americas, Confirmit. “This past year, we’ve made a significant investment in mobile as another channel for companies to engage with their customers and will continue to evolve and embrace emerging technologies for a complete multichannel approach.”

The recently launched Confirmit Horizons Version 17 includes new mobile and web survey layouts and sophisticated customisation and branding options that ensure businesses can run successful multichannel feedback programmes. These additions were specifically designed to improve the end-to-end experience for those completing feedback surveys, boosting participation in VoC programmes, and improving response rates.

“Confirmit has been granted a CRM Excellence Award for its commitment to its customers and their clients,” said Rich Tehrani, CEO, TMC. “Confirmit has demonstrated to the editors of Customer Interaction Solutions that Confirmit Horizons improved the processes of their clients’ businesses by streamlining and facilitating the flow of information needed for companies to retain customers.”

Winners were chosen on the basis of their product or service’s ability to help extend and expand the customer relationship to become all encompassing, covering the entire enterprise and the entire customer lifecycle.

The Thirteenth Annual CRM Excellence Award winners can be found in the May 2012 issue of Customer Interaction Solutions magazine.  For more information, please visit www.tmcnet.com.