London, 12th September 2010 - weComm the leader in interactive mobile data solutions, proudly announces the multi-platform mobile launch of Turner Classic Movies’ (TCM) mobile application built on its Wave Platform™ the solution is delivered on iPhone, Android and Blackberry.
The first distribution phase will bring the TCM mobile device app to iPhone, iTouch, Blackberry and Android mobile devices. The following is a rundown of the elements offered through the TCM mobile device app, which will be updated daily:
- A complete schedule of movies playing on TCM, with full-month views up to two months in advance, personalized to each fan’s time zone.
- An optimized version of the TCM Movie Database, complete with synopses, credits, trivia, detailed background information from the American Film Institute film catalog and fan comments.
- Rich video content, including hundreds of movie clips, trailers and TCM promos, all presented in their original aspect ratios, including widescreen content that maximizes the landscape-view option found on some devices, such as the iPhone and iTouch.
- Photo galleries for films playing on TCM, including such compelling assets as original lobby card sets, behind-the-scenes production stills, publicity stills, original poster art and more.
- An optimized version of TCM’s critically acclaimed MovieMorlocks movie blog.
- In-depth articles by TCM staff members writing about the history and making of nearly every film on TCM.
Plans for future offerings include greater access to more video and photos, complete access to TCM’s entire movie database, photo utilities, added schedule features, access to TCM Fan Community content, and iPad support.
The TCM app is available now in the U.S. from the iTunes app store, Blackberry App Wold and Android Marketplace.
weComm’s innovative Wave software platform enables the creation, development and delivery of mobile applications that run on all type of handsets, including, iPhone, Android, BlackBerry and Windows Mobile, as well as Java and Symbian handsets. It enables highly dynamic content that is always up to date with the ability to easily change not only the content but also the structural elements that make up the application without compromising a mobile platform’s native look and feel.
weComm VP Business Solutions Steven Tan: “We are extremely excited by this solution, we have worked closely with TCM to deliver the best possible native experiences across all devices providing rich access to a full range of TCM content.”
“The TCM mobile device application is the ultimate mobile experience for classic film fans and an important part of our strategy to solidify TCM’s position as a lifestyle brand,” said Dennis Adamovich, senior vice president of brand and digital activation. “This is by far the most extensive application to experience the rich world of classic film anywhere in the mobile universe, as well as the perfect companion to explore the great programming on TCM.”