Large-scale platform will serve Vodafone partners across all 23 Circles in India

Belfast, UK and Mumbai, India - 10th April, 2013 – Aepona today announced that it has been chosen by Vodafone India, one of India’s leading telecommunications service providers, for the launch of a new platform that will serve as a central access point for Vodafone’s business partners such as independent software vendors, application developers, web-based service providers and enterprises. The solution, based on Aepona’s award-winning API Monetization Platform (AMP), will provide these partners with access to Vodafone’s nationwide telecom and IT capabilities via APIs, enabling the external partner ecosystem to deliver smarter and more contextually relevant services to Vodafone’s subscribers.

The new platform will allow Vodafone India to develop and implement new business models by exposing its core network, informational and billing assets as web-based APIs, allowing partners to create and enrich a wide variety of business solutions, consumer applications and content-based services. In addition to exposing and monetizing API services, the Aepona platform will also be used as a centralized settlement system for existing subscription-based Value-Added Services.

This central platform will connect to Vodafone’s network services across all 23 Circles in India, allowing partners to reach and bill all of Vodafone’s 147 million-plus mobile subscribers.

“This is a major contract win for Aepona,” said Ingolf Ruh, Senior Vice President, EMEA & APAC, Aepona. “Vodafone has a very aggressive plan to launch new API services and connect with a large number of partners, and we are very excited to be working closely with them in the execution of this plan.”

“With this new platform, Vodafone is pioneering the rollout of Network as a Service and API Monetization, a turning point for the Mobile Industry in India,” said Jonathan Wood, Vice President for Market Development, Aepona.

Jonathan Bill, Head – Business Development and Innovation, Vodafone India, commented: “Vodafone and innovation are closely interlinked. This new platform will enable us to use our assets to create an ecosystem that will help us provide a diverse dynamic portfolio of data services to our customer base. We are pleased to partner with Aepona that has world’s most advanced software platform for API monetization and partner management and are confident that they will be able to implement such a large-scale system, spanning 23 networks and 147 million subscribers.”