December 16th 2011 - Urban Factory, leading provider of technology lifestyle accessories, has officially launched its popular Urban Connexion Kit for the iPad™ 1 & 2 in the UK. A best-seller in continental Europe already, the Connexion Kit enables iPad users to connect their tablet devices to multiple external memory cards including USB hard drives, SD Cards, Micro SD Cards and RS-MMC cards.

The Apple iPad, whilst leading the rapidly growing market for tablet computing, is often criticised for its lack of connectivity with external storage and specifically the absence of a USB port. The Urban Connexion Kit, Urban Factory’s latest addition to its iPad accessory range, solves this issue. As well as enabling the connection of USB storage, the USB hub can also be used to charge the device.

iPad’s also have limited storage capacity space, easily swallowed up by increasingly complex apps and rich media files such as video and HD photos. The Connexion kit enables users to enjoy multimedia content on their devices, whilst not consuming valuable space on their device. In addition, users can simply and quickly transfer photos and video from their digital cameras/iPhones directly onto their iPads, without needing to go through iTunes, great for viewing and great for back-up.

Thierry Zeitoun, CEO & Founder Urban Factory, comments: “There is no denying that the iPad is the must have device for any aspiring tablet computer owner, but the competition is catching up fast. Consumers want the elegance and usability of an iPad, but often bemoan the lack of a USB port and the other expansion options found on emerging tablets. They can now have the best of both worlds with the Urban Connexion Kit.”

Urban Connexion Kit Specifications:
• Specifically designed for iPad™ 1 & 2
• Connectivity for SDHC / Micro SD / Mini SD / RS-MMC
• USB port for syncing or charging additional devices e.g. mobile phone
• Switch to change modes between syncing and charging
• LED light indicating connectivity status
• Small form factor – 50g, 60x50x15mm
• Warranty: 2 years

The Urban Connexion Kit is available for pre-order today via Amazon.co.uk and more retailers are expected to announce availability in the forthcoming weeks. RRP is £69.99.

About Urban Factory
Headquartered in Paris, France, Urban Factory designs and manufactures an extensive collection of accessories for notebooks, tablets, PCs and cameras. Priding itself on producing desirable lifestyle products at a competitive price point, the company’s strengths are product design and the quality of the materials used in the manufacturing process. Urban Factory approaches product development with three core brand values – modernity, elegance and strength. For more information please visit http://www.urban-factory.com

Media Contact:
For more information about Urban Factory or to request products for review please contact us on +44 (0)1635 592199 or via UKPR[at]urban-factory[dot]com

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