Developers of top iOS Games Geared and Toobz first to have benefited from the program

MUNICH, GERMANY; SAN FRANCISCO, USA – March  10, 2011 - Scoreloop, the no.1 cross platform social gaming ecosystem, today revealed ‘Go Android', a partnership program designed to help top iOS developers bring their hit games to Android.  The program was launched in early January with the goal to remove the operational, legal and financial overheads of porting games from one platform to another.

This new initiative from Scoreloop offers eligible developers the ability to reach a new audience without the time and resourcing hassle that comes along with porting.  As a trusted partner to mobile game developers, Scoreloop has launched Go Android as a way to make the shift to Android as simple and pain-free as possible. The resulting Android versions will benefit from Scoreloop’s position as the largest social mobile gaming platform for Android devices, and gamers will benefit from having more cross-platform games to enjoy and share the gaming experience with friends.

“We launched the ‘Go Android’ Program earlier this year to help developers who don’t have the time to deal with the development, legal, admin and market experience necessary to launch on a new platform,” said Marc Gumpinger, CEO of Scoreloop. “We’re providing real value for developers, not just funds. Navigating the Android ecosystem isn’t a simple task and we want to be there for developers through the whole process. We’re thrilled to launch this program along with Geared and Toobz, two top iOS games, that will soon be accompanied by many more.”

Launch partners Geared and Toobz, collectively downloaded over 20 million times on iOS, joined the Go Android program in January and will be available on the Android Market in just a week.  Along with their Android versions, cross-platform play will also be made available through updated iOS apps at the same time.

“It’s been terrific having Scoreloop take care of everything,” said Bryan Mitchell, creator of Geared. “Getting support through porting, testing and launch can make a major difference. In such a competitive market, the added extra that social features bring to a game can make a real difference to the level of success, and Scoreloop has been there to help add that to Geared.”

“Scoreloop’s support in developing an Android version of Toobz has been invaluable,” said Jason Haslup, founder of Off Center Software. “While iOS remains a key audience, the rise of Android represents a great opportunity to find new players, and this initiative is sure to be a great help to many developers hoping to get their game to as wide a market as possible.”

Any developer can apply to be part of the program by showing how they would leverage Scoreloop’s social features as part of their app. Developers can find out more and sign up at http://www.scoreloop.com/goandroid.

Scoreloop’s social gaming platform and SDK creates instant communities and connections, and new ways to generate revenues from mobile games, with the ability to add in-game purchasing, virtual currencies and in-app promotions. For developers looking to maximize visibility of their games, Scoreloop adds reach to a new audience through a user base growing at over one new million players a week.