London, 14 April: eSellerPro, a leading eCommerce platform provider - whose customers include Superdry, Homebase, BMW and DABS - today announces that John Powell, Dan Burnham and Jonathan Tait have joined the eSellerPro management team.

"With consumers' buying behaviour changing dynamically, retailers need to be selling on as many channels as possible to maximise their coverage. We are already seeing many of our customers ramping up their omni-channel activities, with Click and Collect, Cross Border Trade and other initiatives," explains Paul Watson, eSellerPro's CEO.

"At eSellerPro, we're focussed on product innovation and sharing our marketplace experience and best practices. Our mission is to empower our customers to deliver a great multi-channel experience to the consumer. To support this goal, we've brought onboard three key hires to drive product innovation, customer experience and realise our global growth ambitions."

Powell has joined as Director of Software Engineering. With over 20 years of Software Engineering experience in a variety of industries, John joined the eSellerPro management team to lead the Quality Assurance and Development functions, evolve the Software Engineering processes and continue growing the current and new technology offerings.

Burnham joins after a stint at Pentagon Interactive, bringing with him over 15 years' experience of retail and ecommerce. Dan leads the Account Management Team responsible for the management and business development of eSellerPro's customers and partners. His focus is on building a world class customer experience and driving customer growth.

Tait has joined to lead the marketing strategy and execution. With over 18 years' marketing experience in the IT software market, Jonathan has joined eSellerPro from Redwood Software, and was instrumental in the successful launch of the world's first Enterprise Process Automation cloud service. His priorities are building the eSellerPro brand, increasing communication with existing customers and driving demand.