4th July 2013: Leading consumer technology brand Belkin are the latest client to take advantage of eSellerPro’s WebShop to launch ecommerce websites in five countries across Europe. Belkin, whose product range includes wireless home networking, entertainment devices, smartphone and tablet accessories, and home automation solutions, launched the new ecommerce sites in France, Germany, Spain, Italy and the Netherlands on 24th June 2013, coordinating with the announcement that they had become title sponsor of Dutch professional cycling team, Belkin Pro Cycling.
Launching the eCommerce websites alongside the sponsorship agreement was a key part of Belkin’s marketing strategy, allowing Belkin to take advantage of the additional website traffic generated by the news of the new sponsorship.
When Belkin approached Trojan to implement its new ecommerce solutions with region specific content for five countries, Trojan a Full Service eSellerPro Partner for over 4 years was confident that eSellerPro could collaborate to deliver the ecommerce solutions on time for the major Belkin launch. Once committed to meet the aggressive timeline the Belkin, Trojan and eSellerPro implementation teams worked together to ensure the localized content, catalogue details and business processes were all in place in time for the launch.
“ESP ensured we could deliver what was a very challenging project, on time. I feel there are very few businesses that would have taken on this project due to the short timescales but it just goes to show that with two committed delivery teams and the support of the client, what seems impossible to achieve, can be done.” Said Clive Murphy, Managing Director, Trojan