To actively organize and maintain sales leads in a dynamic business environment, many companies are turning to sales software and lead management solutions. Sales software provides the ability to share and track leads across an entire organization, instantly add or update fresh leads, track conversions, manage pipelines, and more. Due to the recent surge of interest in CRM (Customer Relationship Management) technologies, a number of companies now offer sophisticated sales software and tools at reasonable cost.
 

Related terms: sales force automation, sales training, CRM