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1163  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / Significant differences in Private Equity Operations identified by 4vco on: May 10, 2010, 08:17:59 PM
• Private Equity firms underutilize software and technology to their detriment
• Data-driven and tech-savvy younger Private Equity generation bets on boosting operational infrastructure
• Fast-growing and large market of specialist Private Equity operations and software requires specialist advice, selection and implementation
• Increased investment in Private Equity software forecast

London, 10 May 2010 - 4vco, the UK’s leading consultancy specializing exclusively in Private Equity (PE) operations, has identified significant differences in PE firms’ operational set-up. A key finding is that many PE firms significantly underutilize the full benefits that software and technology can provide in boosting performance, efficiency and relationships with investors. However, as a result of the financial crisis, operational processes are now moving to the ‘sweet spot’ of PE firms’ attention as they undertake a healthy degree of introspection and seek to boost internal and operational efficiencies.

Whilst the effects of the downturn on the PE sector are already well documented, another key finding by 4vco is that these market conditions have, in many cases, provided a window for a more radical re-think of how PE firms are managed. Tony Piper, Director and Founder of 4vco, commented: "A myriad of forces have converged to lead a large number of PE firms to a place where they are starting to undertake a root and branch review of their internal operations, including improved ways of courting investors more effectively, developing knowledge management systems that embed value in the company rather than solely in teams or fragmented software, and obtaining a closer integration of the back and front office”.

Fund raising boosted through intelligent use of technology
In the current environment where fees are under pressure, PE houses need to work hard for every penny. Those houses with the best systems that demonstrate a firm and rapid handling of internal data flows will have a key added advantage in the fight for investor flows.
For instance, when raising a new fund, GPs need to standardize their track record and slice/dice their IRRs. Preparing high quality information from fragmented and dispersed sources within a PE firm is a highly time consuming task. 4vco has been working with PE firms through the downturn to select and implement software solutions that improve the quality and effectiveness of this crucial stage in the fund-raising process.
Fund raising for PE firms is also taking longer than before the crisis, as investors undertake additional due diligence and risk profiling. Investors are particularly concerned with deal flow analysis (the number and quality of potential deals, and how long it takes a PE firm to invest). Deal flow analysis will be of special interest to investors considering PE firms sitting on large amounts of cash awaiting allocation, with a recent survey by Prequin revealing that over $500bn is waiting to be invested by buyout firms. As a result of this, a number of firms have been investing into systems that allow them to provide this type of information with a higher degree of granularity and quality compared to their peers.
LP investors in PE funds can also benefit from portfolio construction software that gives the LP an aggregate overview of all underlying investments held in separate funds. For an LP invested in 10 PE funds, each of which may in turn have, for example, ten investments, the benefits of a centralized reporting system providing an overview of the 100 end investments is a tremendous benefit when it comes to analyzing the quality of the underlying cash flows and understanding sector allocation. “This type of customized information, now available to build or buy, would have been relatively scarce just a few years ago, but is a good example of successful data aggregation to investors’ benefit", commented Paul Thompson, a senior consultant with 4vco.

Wide range of software now available designed specifically for PE houses
From instant calculation of share dilutions on a hand-held device to close-touch investor relations and push-button portfolio management, the benefits of PE-specific software products are enticing, but these are not ‘plug and play’ solutions. 4vco highlights a thorough selection process as one of the keys to success. The other is a full understanding of the preparation and implementation stages. Tony Piper comments, “Initial resistance is often a sign of great need and the switch away from a typical spreadsheet-focussed environment requires a significant level of focus and commitment. But experience shows that early adopters of technology have gone on to receive handsome dividends from a relatively small initial investment. The all-in cost of an integrated system compares favourably with the hire of just one junior analyst in the back office.”
There are signs that some PE houses are emerging from the storm of the financial crisis in a better than expected shape. Going forward, 4vco anticipates greater acknowledgement of the correlation between long-term success and modern, innovative operations that are adapted to investor requirements and future regulations. “The bar has been raised and many PE firms will be looking to emerge from the downturn in a stronger and more investor-focused manner”, commented Tony Piper.

The PE sector is now re-appraising its investment in software, systems and operations and is becoming much more fully aware of a supply chain that has come of age and provides solutions tailor-made to the PE sector. “The term ‘private equity’ now covers a broad range of related business models, each with its own nuances and requirements. Hence, selection, set-up and integration are all key success factors when it comes to updating or overhauling operational set-up” said Tony Piper.

The functional focus for PE solutions has also expanded, with increased emphasis upon front and middle office operations. This is partly demand-led, as today’s generation of PE executives are technically savvy, with a firm understanding and high expectations of the products on offer. The mobility of these teams also adds weight to the argument for centralized information management to secure the intellectual property of the firm.

Private Equity Software Services Directory (PESS)
4vco has long recognized the problem that such a large choice of providers can generate in terms of selection and implementation. It has therefore launched the PESS directory, which is the ultimate guide through the jungle of PE software vendors. The directory provides an introduction to 35 suppliers with a proven dedication to the PE sector, and is free to request from the company website www.4vco.com

For further information, please contact:
David Hothersall / Tanya Sukhoparova
Kinlan Communications
Tel. +44 20 7638 3435
davidh[at]kinlan[dot]net
http://twitter.com/4vco

Notes to the Editor
Established in 2001, 4vco helps clients select and implement systems and improve their operations through best practice and technology. 4vco is the UK’s leading consultancy specializing exclusively in Private Equity (PE) operations, with over 120 assignments completed for more than 80 PE house and extensive experience of most core operational functions within Front office, Mid-office, Back office, Investor relations, HR, IT and risk management. 4vco has worked with all shapes and sizes of PE firms including Buy-outs, Venture, Funds of funds, Infrastructure, Administrators and LPs.
4vco traces its roots back to 2001 when its founder, Tony Piper, was engaged by a large London PE house to assist with its software selection and implementation. At that time, PE-specific systems were just establishing a presence in Europe. There was certainly no independent advice for PE houses to turn to and 4vco was thus established to develop expertise among the buy-side, delivered through consultancy services. Over the next few years, the 4vco team built its portfolio of PE clients and developed its intellectual property through research, vendor profiles and a PE Technology Survey, conducted in 2004. Much of this information was delivered through 4vco’s website and regular newsletters that are now distributed to over 5,000 PE professionals across the globe. For nine years, 4vco has played an integral role in helping many PE houses through the maze of systems issues. We have also observed the significant maturing of PE software and vendors who, between them, have now deployed their products at over 1,000 PE institutions.
www.4vco.com

Distributed on behalf of Kinlan Communications by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1164  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / Eseye Launches Multi-Network Machine 2 Machine SIM card on: May 10, 2010, 06:31:51 PM
10th May, 2010 – London: Eseye, an award winning M2M connectivity service provider and product design consultancy, has today announced the launch of its AnyNet SIMs. Available in the traditional card or the more robust chip form; the new SIMs are configured to work across multiple networks and offer continued service should one or more networks be unavailable. Traditionally, coverage issues , network outages, interference or fading signals mean that applications with single network connections are not always able to communicate when necessary.

Eseye’s AnyNet SIMs can be managed through the company’s management portal which gives control of the connection along with real time views of status and data usage. Failover parameters and network preferences are available alongside many other configuration options such as Fixed IP addresses, IMEI locking to prevent fraud and secure VPN setup.

Eseye’s AnyNet SIMs operate globally and are an excellent choice for anyone faced with the task of deploying units in multiple countries. Many of Eseye’s customers now benefit by avoiding the difficult choice between picking a home network and accepting roaming charges or negotiating separately in every region and the logistical difficulties this brings. AnyNet SIMs save time during deployment and money on data consumption when compared with single net alternatives.

Ian Marsden, founder and CTO of Eseye, said: “AnyNet SIMs are a great option for any company wishing to make sure that their M2M units are operational 100% of the time. The requirement for reliability is high within our base of security customers but we are also seeing strong demand in many other sectors, particularly healthcare and environmental monitoring, where the delivery of the data is important. The extensive range of features we offer our customers in conjunction with this level of connectivity provides a truly comprehensive approach to M2M.”

In addition to providing connectivity services for M2M; Eseye also offer advanced product engineering services. Optimisation, Analysis and Design expertise at all stages of product lifecycles are offered under the company’s M2M+ portfolio. “We have been able to optimise some customer products by up to 80% in areas of network efficiency and battery performance” said Marsden.

Eseye’s AnyNet SIMs are available now for orders up to 100,000 with larger unit orders taking approximately 2-3 weeks.

ENDS

About Eseye (www.eseye.com)
Eseye is a Machine to Machine (M2M) service provider with its own infrastructure (APN) and multiple operator interconnect agreements. With customers globally in multiple market segments Eseye have the necessary expertise to assist customers with getting devices connected using mobile technology.
The M2M+ service from Eseye goes beyond providing SIM cards. By combining product engineering and systems integration skills Eseye are able to offer a comprehensive, reliable, turnkey solution focused entirely in the connected devices‚ market. Engineering and commercial expertise means customers always get the right price and technical solution bespoke to their needs.

For further information please contact:
Ian Marsden,
Eseye Ltd,
Tel: +44 1483685200
Email: enquiries[at]eseye[dot]com
www.eseye.com

Distributed on behalf of Eseye Ltd by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1165  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / VMS launching VeriFi for Effective CCTV Evidence on: May 07, 2010, 08:14:15 PM
UK, May 7 2010. VMS is launching VeriFi-CCTV, the most advanced professional CCTV quality assurance and compliance package on the market. The VeriFi package will be launched at the NEC Facilities Management Show later this month.
VeriFi is designed to address the threat to businesses highlighted by the police opinion that 80% of CCTV evidence is not fit for purpose (as stated in the Home Office National CCTV Strategy document).

Businesses often rely on CCTV footage in employment law or health & safety cases. Poor quality CTTV footage, badly presented in court, is easily discredited by a smart lawyer. That’s where the optional VeriFi forensic editing service can be used to bring simultaneous footage from multiple cameras onto the same screen and timeline. All too often these are shown as confusing separate discontinuous footage leading to confusion and acquittal. VeriFi can also highlight and enhance the key areas so the jury understands clearly what is going on.

Brian Larkins, joint managing director of VMS (CCTV) Ltd says, “In reality, the financial cost of losing such a case is the real CCTV risk. It’s much more of a risk than the oft-quoted 90% non-compliance figure for CCTV systems. Yes, the Information Commissioner’s Office can now impose a £500,000 fine for Data Protection Act breaches-- but this is only for the most serious breaches of the Act. It's evidence the Commissioner is at last growing teeth. But that sensationalist 90% non-compliance figure includes minor infringements. A fine of such size is highly unlikely in the case of, for example, a poorly signed CCTV system.”

VMS has assembled a nation-wide team of CCTV experts to deliver VeriFi, each with many years professional experience. They use unique VeriFi software to provide a secure, reliable and accessible support service delivered to a common standard throughout the UK. The VeriFi team administer the quality assurance, system assessments, plus a chain of evidence audit, backed by a specialist forensic video editing capability to ensure that video evidence is coherently presented in court.

The VeriFi Online service can also be delivered via Security Service Providers and Corporate Business Standards Audit Departments. Irrespective of who prepares a VeriFi Online report, all are submitted to rigorous quality assurance checking before the end user is provided with username and password to access the report.

Larkins says, “There are plenty of CCTV compliance auditors and standards out there. But in terms of producing effective CCTV evidence quality, which is the one thing that really matters, they all leave major loopholes. We cover the whole gamut, from the statutory requirements to the complexities of managing subject access rights applications - which includes the masking of unconnected third party images that may be present in the footage that has been requested.

In cases where the efficacy of systems is disputed, the VMS consultancy service uses the National Operational Requirement Mannequin as an objective benchmark to measure system performance.

VeriFi is the first comprehensive quality assessment service for CCTV including:
1. Site Specific CCTV Policy document
2. Information Commissioner’s Office – Data Protection Act – Compliance
3. Human Rights Act – Compliance
4. Forensic Video Editing – On Demand
5. Subject Access Rights Management – VeriFi provides professional management of applications including masking of unconnected third party images
6. Statutory Information Signs – Fitted
7. Annual System Performance Assessment - Included
8. Management Documentation – Supplied
9. Consumables – Included
10. Annual Management Audit - Included
11. Public Information – Online
12. Staff Awareness – Managed
13. Public Complaints Procedure – Managed
14. Security of Images – Checked
15. Discreet Evidence Download Service – Available
16. Best Practice – Quality Assured and kept up to date

VMS are on stand D85 at the Facilities Show, 11-13 May at the NEC Birmingham

ENDS (Background Information follows)
For interview requests, comment and photos, please contact Penny Haywood Calder, MD, PHPR Ltd, on 0131 669 5190 or 07850 657 714 or email penny[at]phpr[dot]co.uk.

About VMS & VeriFi CCTV:
http://www.cctv-compliance.com/cctv-consultancy-and-services.html
• VMS is a specialist CCTV compliance and forensics company based in Hampshire, UK.
• Founded in 1990 by CCTV veteran, Brian Larkins, VMS is jointly run by Brian and his son, Steve Larkins. They concentrate on providing practical solutions for CCTV management, from consultancy through to an unrivalled range of CCTV compliance support products.
• VMS has thousands of clients across a wide range of sectors, including financial institutions, retail and prisons .
• VMS have amassed a national network of CCTV Assessors working under the VeriFi CCTV brand, using unique software to ensure nation-wide quality.
• NSI approved CCTV installers or guarding companies can elect to become VeriFi assessors and include the service as an element within their annual maintenance charge.
• Alternatively, large corporate organisations with in-house standards audit departments can incorporate VeriFi CCTV into their own facility.
• Or independent VeriFi assessors may be employed directly.

Founding Pre-Launch VeriFi Team:
Brian Larkins - Joint Managing Director of VMS.
Has over 30 years experience in the security industry and formed VMS over 10 years ago. Brian has recently spent 3 years developing the CCTV auditing element of the business culminating in the planned launch of VeriFi in May 2010.

Steve Larkins - Joint Managing Director of VMS.
Has over 20 years experience in the CCTV industry and has been responsible for the design and production of VMS products for the past 10 years. More recently Steve has been developing the VeriFi video forensics and editing element of the business.

David Morse – Associate Director responsible for Quality Control and also acts as an independent VeriFi Assessor.
A fully qualified electronics engineer, David has over 20 years experience in the CCTV and electronic security industries including service with Chubb and Thorn-EMI. He served a two-year term as Chairman of the CCTV Section of the British Security industry Association and writes regularly about CCTV issues for the security press. He is a member of both the CCTV User Group and The Security Institute.

Andy Brooks - Associate Director responsible for National Account Business Development and also acts as an independent VeriFi Assessor. Has 30 years experience designing and delivering technology solutions which include electronic and physical security, vehicle access control and parking management systems for government, healthcare, transportation, utilities, financial and commercial organisations in the UK. Wrote the "Parking Practice Notes for the use of CCTV in Parking Facilities" for the British Parking Association and is an accredited Professional Security Manager by TUV Rheinland.

Robyn Sones – Regional Associate South East responsible for regional business development.
Runs the CCTV Advisory Service, an Independent consultancy and web based information company dedicated to disseminating general information concerning Closed-circuit television (CCTV) and linking customers to quality organisations who can meet their specific requirements.

Mick Tricker – Associate independent VeriFi Assessor in the South of England.
Ex-police, crime prevention design adviser, and trained as a counter-terrorism security adviser. Involved in the redevelopment of CCTV at Heathrow airport. This project was the largest of its kind in the world, involving thousands of CCTV cameras. Tricker Consultants Ltd specialises in CCTV and all aspects of security.

Sandra Eastlake – Regional Associate South West responsible for regional business development.
Sandra Eastlake and the team at Security for Women provide valuable advice and direction to Women, Women's Groups and Businesses on matters of security. With over 17 years experience in the Security Industry, we are able to assist in providing information and guidance on security products, security services, system design, specification and legal compliance. Areas most commonly covered are personal protection, CCTV, access control systems, Intruder systems and article tagging.

Mike Tolley – Regional Associate Midlands responsible for regional business development and also acts as an independent VeriFi Assessor.
His company, CogentFM is a dedicated facilities management consultancy, helping both public and commercial clients achieve best value or improved profitability. CogentFM systematically identifies risk, reviews core business activity, analyses current security arrangements, identifies and delivers cost effective solutions, including commissioning and post project evaluation.

Keith Pitcher – Regional Associate East Anglia responsible for regional business development and also acts as an independent VeriFi Assessor.
Keith runs Orbit Security Solutions, a company specialising in providing sub contract labour to carry out the installation, commissioning, & maintenance of Intruder Alarm, CCTV, and access control systems, on behalf of established security companies.

Colin Dickson – Regional Associate Scotland, responsible for regional business development and also acts as an independent VeriFi Assessor. He was involved with one of the first community CCTV projects in Scotland. He is now a qualified security training professional, specialising in CCTV.

Penny Haywood Calder – ex Bank of Scotland in-house public relations and founder of PHPR Ltd, Penny has over 30 years experience of PR. Penny launched the world’s first online bank in 1985 and has been online ever since. She is a leading digital and traditional PR practitioner and author of the best-selling book: DIY PR. Penny has worked with three CCTV manufacturers and handled the launch PR for a compliance advisory body.

Distributed on behalf of PHPR Ltd by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1166  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / ip.access wins World Vendor Award on: May 07, 2010, 12:06:38 PM
Cambridge, 6 May 2010 – ip.access, the leading developer of femtocell and picocell solutions, celebrated another award win at last night’s inaugural World Vendor Awards ceremony in London. The company picked up the award in the “Best Specialist Vendor” category.

The World Vendor Awards are the only independent impartial awards for telecom vendors. Last night saw ip.access chosen as Best Specialist Vendor ahead of stiff competition from companies such as Ipanema Technologies, Mformation, RAD and Telmap.

The World Vendor Awards’ judging panel described ip.access as "an excellent example of a company that has specialised in a core market area and gained some significant traction." The judges added that the company has "a specific solution to address a specific need” and that it “leads a growing market."

One judge hailed ip.access as “a great technological story with a real product range and great customer stories."
   
Commenting on the Award win, ip.access CEO Stephen Mallinson said: “This is great news and another ringing endorsement of our approach, our technology, and most of all our delivery of femtocell and picocell solutions to operators all over the world.”

For more information on the benefits of femtocells for mobile operators and end-users alike, please visit www.ipaccess.com.

- ends -

About ip.access
Based in Cambridge, UK, ip.access ltd (www.ipaccess.com) is a leading manufacturer of cost-effective picocell and femtocell infrastructure solutions for GSM, GPRS, EDGE and 3G. These solutions bring IP and cellular technologies together to drive down costs and increase coverage and capacity of mobile networks.

ABI Research ranks ip.access as the world’s number 1 picocell vendor; its nanoGSM® and nano3G™ picocell solutions provide 2G and 3G coverage and capacity for offices, shops and (using satellite backhaul) passenger aircraft, ships and remote rural areas. nanoGSM is the world’s most deployed picocell, with live installations in more than 50 networks around the world and growing.
ip.access is also the company behind the multi-award winning Oyster 3G™ femtocell technology, which dramatically improves the user experience for 3G services at home.
ip.access counts Scottish Equity Partners, Rothschild Gestion, Intel Capital, Amadeus Capital Partners, ADC, Cisco, Qualcomm and Motorola Ventures among its shareholders.

FOR FURTHER INFORMATION PLEASE CONTACT:
Europe: Kevin Taylor
Robertson Taylor PR
T: +447 850 858 291
E: kevin.taylor[at]robertsontaylorpr[dot]com

US: Vivian Kelly
Interprose
T: +1 (703) 860 0577
E: viviankelly[at]interprosepr[dot]com
Distributed on behalf of ip.access Ltd by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1167  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / Baolab creates nanoscale MEMS inside the CMOS wafer on: May 06, 2010, 05:55:09 PM
May 6 2010 - Barcelona, Spain. Baolab Microsystems has announced a new technology to construct nanoscale MEMS (Micro Electro Mechanical Systems) within the structure of the actual CMOS wafer itself using standard, high volume CMOS lines, which is much easier and quicker with fewer process steps than existing MEMS fabrication techniques that build the MEMS on the surface of the wafer. This significantly reduces the costs of a MEMS by up to two thirds and even more if several different MEMS are created together on the same chip.

The Baolab NanoEMS™ technology uses the existing metal layers in a CMOS wafer to form the MEMS structure using standard mask techniques. The Inter Metal Dielectric (IMD) is then etched away through the pad openings in the passivation layer using vHF (vapour HF). The etching uses equipment that is already available for volume production and takes less than an hour, which is insignificant compared to the overall production time. The holes are then sealed and the chip packaged as required. As only standard CMOS processes are used, NanoEMS MEMS can be directly integrated with active circuitry as required.

“We have solved the challenge of building MEMS in a completely different way,” explained Dave Doyle, Baolab’s CEO. “Existing MEMS technologies are slow, expensive and require specialist equipment. They have to be either built on top of the wafer at a post production stage or into a recess in the wafer. By contrast, our new NanoEMS technology enables MEMS to be built using standard CMOS technologies during the normal flow of the CMOS lines.”

Baolab has successfully created MEMS devices using standard 0.18um 8” volume CMOS wafers with four or more metal layers, and has achieved minimum feature sizes down to 200 nanometres. This is an order of magnitude smaller than is currently possible with conventional MEMS devices, bringing the new NanoEMS MEMS into the realm of nanostructures, with the additional benefits of smaller sizes, lower power consumption and faster devices.

Baolab will be making a range of discrete MEMS including RF switches, electronic compasses and accelerometers, along with solutions that combine several functions in one chip. The prototype stage has already proved the NanoEMS technology and evaluation samples will be available later this year. These are aimed at handset designers and manufacturers, and Power Amplifier and RF Front End Module markets.

For further information on Baolab Microsystems, please go to www.baolab.com
e-mail: info[at]baolab[dot]com
Institut Politècnic del Campus de Terrassa, 08220 Terrassa, Spain.
Tel.: +34-93-394-17-70

Press contact for interviews and illustrations is Nigel Robson, Vortex PR.
e-mail: Nigel[at]vortexpr[dot]com
Tel: +44 1481 233080

NanoEMS is a trademark of Baolab Microsystems, S.L.

Distributed on behalf of Baolab Microsystems SL by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1168  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / Fiction takes an interesting new twist with 'moooks' from mifiction on: May 05, 2010, 07:33:30 PM
May 5 2010 - Interactive fiction books are now available on mobile phones as new technology transforms the traditional novel into a contemporary format. Mobile books or ‘moooks’ are designed for instant viewing across a wide range of mobile networks worldwide, with first service availability in the UK.

This new interactive storytelling concept is the brainchild of mifiction; a Surrey based company with a mission to introduce interactive books, ‘moooks’ across the mobile platform. The interactive nature of these ‘moooks’ means that the reader has the power to decide what happens in the story. At a number of points within each chapter, the reader has a choice of options to determine the outcome, giving an immense number of possible story variations.

According to the National Literacy Trust, less than half of children aged nine to 14 read fiction more than once a month. mifiction sees this new development of ‘moooks’ as an innovative way to entice a younger audience to the world of fiction.

Ten brand new ‘moooks’ have been written especially for the launch of the mifiction product, including the recent mifiction competition winner, Will Dunn’s interactive novel, ‘Dead Flowers’. Will Dunn, freelance journalist and writer, tells us why interactive fiction is important for the future of storytelling:

"It's exciting to be one of the first authors to work with mifiction, and a great opportunity to explore new ways of writing. They have created an inventive way of telling stories that I hope will ignite a passion for reading in a new audience."
With more interactive fiction books in the pipeline, mifiction is keen to receive submissions from budding new authors, who can obtain further information by emailing contact[at]mifiction[dot]co.uk.

To find out more about mifiction go to http://www.mifiction.co.uk, where an example chapter of “The Three Tears” is available for anyone to try for free; simply enter your email address, create a password and explore interactive fiction for yourself.

mifiction’s interactive fiction books are available via mobiles throughout the UK and these moooks are also globally accessible on the Internet.

###

Editors Notes:
• mifiction is an imprint of Mobile Interactive Horizons Ltd, a company registered in the UK and founded to publish interactive text for standard mobile devices such as phones and PDAs.
• Mobile Interactive Horizons Ltd. is a joint venture lead by iBundle - an innovation hub for software and web companies providing innovative new tools and services for their target markets.
• Will Dunn is a freelance journalist. He grew up in Devon before moving to London, where he studied philosophy at King’s College, wrote TV listings and worked for magazines. He now lives in Barcelona.

Press contact details:
Jenifer Davis,
jdavis[at]thebluedoor[dot]com
or Abigail Harrison, a
harrison[at]thebluedoor[dot]com
Telephone: 01252 899 969

To find out more about mifiction, visit the website: http://www.mifiction.co.uk

~ Ends ~

Distributed on behalf of thebluedoor by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1169  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / PoINT supports innovative “load balancing“ with network-based production systems on: May 05, 2010, 05:19:58 PM
May 5 2010 - Siegen, Germany. PoINT Software & Systems GmbH, the software specialist for storage systems, offers with the latest version 3.0 of their established software product “PoINT Publisher NG” an innovative solution by which multiple production systems for CD/DVD and Blu-ray Disc (so-called “autoloaders”) can be controlled centrally in a network. The new load balancing function improves productivity by splitting media production jobs to various systems, thus compensating possible system breakdowns by redundancy.

Autoloaders can burn and label CD/DVD and Blu-ray discs automatically with robotics, multiple recorders and a label printer. The systems are controlled by the “PoINT Publisher NG” software, which is able to run multiple systems simultaneously thanks to the load balancing function.

The former load balancing function for autoloaders directly connected to a server, has been enhanced with the latest version 3.0 for network based production systems and offers new application scenarios for this device class. Highest levels of productivity and reliability are realized this way.

The new load balancing function assigns a media production job automatically to that autoloader which can perform it fastest. A job consisting of a substantial number of media to be produced can also be distributed to multiple autoloaders (“job splitting”) to optimize production time. The “FailOver” function ensures moreover, that a job, which is supposed to be performed by an autoloader currently not available due to a defect, is automatically directed to another device.

Especially customers working with TEAC disc publishing systems as EXPLORER 1 and DiscSprinter profit from the enhanced load balancing function: As the new function was especially created for the TEAC hardware, it supports the specific characteristics of these devices. Petar Stojcevic, Sales & Marketing Manager at TEAC Europe, is particularly happy about this: “We can now meet our customers’ high requirements regarding increased productivity and less downtime even better with the new load balancing functions of PoINT Publisher NG which actually strengthens our enormous competitive advantage. We are very glad that PoINT is a strong partner of ours who implements market requirements precisely”.

Thomas Thalmann, Manager Operations at PoINT, also expects very good new possibilities from the enhanced product functions: “The new load balancing is another decisive factor in the range of functions of our product PoINT Publisher NG. The solution meets business critical requirements customers expect nowadays from professional production solutions.”

PoINT Publisher NG 3.0 supports autoloader models of various manufacturers. A detailed list as well as pricing can be requested at PoINT Software & Systems GmbH.

About PoINT
PoINT Software & Systems GmbH, situated in Siegen, is specialized in the development of software products and systems solutions for storage and management of data using all available mass storage technologies like hard disks, magnetic tapes and optical media. Close collaboration with leading hardware manufacturers enables an early support of new storage technologies. Besides these complete solutions PoINT also offers its know-how as toolkits, which can be easily integrated in other applications by the programming interface. Furthermore PoINT projects entire storage solutions and provides consultancy with its long-term and versatile experience. PoINT products are distributed by about 50 partners in more than 25 countries world-wide and have been installed successfully in more than 2 million installations. The PoINT product portfolio ranges from recording and duplication of CD/DVD and Blu-ray Discs, professional audio- and video recording to business critical network storage solutions.

Your Contact:
Carmen Schneider
Managerin Public Relations
PoINT Software & Systems GmbH
Eiserfelder Str. 316, 57080 Siegen
tel.: +49 271 3841-159
fax: +49 271 3841-151
marcom[at]point[dot]de
http://www.point.de

Nicole Körber
good news! GmbH
Kolberger Str. 36, 23617 Stockelsdorf
tel.: +49 451 88199-12
fax: +49 451 88199-29
nicole[at]goodnews[dot]de
http://www.goodnews.de


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Nicky Denovan
Tel: +44 7747 017654
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1170  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / celum Introduces celum IMAGINE Release IV.7 on: May 04, 2010, 09:11:24 PM
May 3 2010 - Linz, Austria. celum GmbH introduces the latest release of its enterprise digital asset management solution celum IMAGINE IV.7. Improved user-friendliness, expanded functionality and mobile access to centrally stored data and media make the new release of celum IMAGINE a powerful digital asset management solution for companies of all sizes.

“We work closely with our customers and partners to ensure that we are able to optimally support ever changing work processes in communication, marketing and sales and reduce external costs. The new release of celum IMAGINE assists companies in automating, accelerating and centrally managing routine and costly processes,” states Michael J. Kräftner, CEO of celum GmbH. “Faster and safer remote access to the central data and media management system, while on the go, offers real value and helps to improve the acceptance of this digital management system.”

Mobile Access to Digital Asset Management
Many marketing and sales professionals use their iPhones to conveniently access company applications when they are out of the office. With this new release, marketing professionals can for example transmit photos and videos from an event directly via their iPhone to the celum IMAGINE solution. If a sales person, for example, wishes to send a product video to a customer, they can access the central data and media manager directly using their iPhone, search for the video and send the link or pin directly to their customer. The file does not first need to be loaded onto their mobile device. Celum IMAGINE automatically ensures that the customer receives the latest version of the file in the requested format. This same functionality is also available for iPad users. Other smartphone operating systems, such as Android and Symbian, will also be supported by celum in the future.

New Functionality from celum IMAGINE IV.7
The optimised user interface of celum IMAGINE is on the one hand simple and intuitive to use for occasional users but on the other hand offers extensive functionality for power users who want to automate complex work processes within their company. The integrated version control ensures that all users are automatically working with the latest files, while still making available older versions. A native interface with Helios image processing ensures professional colour conversion during the download of data.
In more complex work environments, it is possible to individually define user access rights right down to the field level of the metadata. Connections between media elements may be freely defined and this simplifies the integration with any third party software.
celum IMAGINE also performs well as a cloud service because of its native support for Amazon Simple Storage Service (S3).

The New celum Product Lines
With its four product lines, celum addresses the requirements of customers ranging from small and mid-sized enterprises up to large corporations.
celum IMAGINE is the comprehensive enterprise digital asset management solution for complex enterprise work processes.
celum MOVIS is a stand-alone system for editing and managing videos and social media elements.
celum DYNAMO is a flexible platform for remote publishing (web-to print) and brand management.
celum SWIFT is the digital asset management for small and mid-sized companies.
The different digital asset management solutions from celum are available for purchase or rental via a licensing model and are offered together with partners as software as a service.

About celum
celum is an Austrian software company that develops enterprise digital asset management solutions. celum products automate and accelerate communication, marketing, and sales processes and thereby reduce costs. The company was founded in 1999 and has been producing standard software solutions since 2004. The company, with headquarters in Linz employs over 55 people and has offices in Vienna, Essen, Paris, Rome and San José. More than 380 customers in 28 countries and over 350.000 users rely upon the celum software to deliver efficiency in digital asset management. celum customer references include CDU, CreditSuisse, Hochtief, L’Oréal, Migros, Universal Music, voestalpine, Volkswagen and Carl Zeiss. For more information about celum, please visit www.celum.com.

Corporate Contact:
Michael J. Kräftner
CEO
celum GmbH
Tel: +43 (0)732 716529 0
http://twitter.com/celum

Media Contact:
Birgit Jordan
Tel: +49 (0)171 221 7975
media[at]celum.com

Distributed on behalf of good news! by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1171  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / NoMachine Collaborates With NoPC to Provide Schools in Tanzania with First-Ever on: May 04, 2010, 05:56:30 PM
Rome, Italy, May 4, 2010 – NoMachine, creator and global provider of secure remote access, desktop and application delivery software, announced today its collaboration with NoPC to give students in Tanzania computing resources for the first time. Together, NoPC and NoMachine, along with other partners, make computing possible for inadequately funded schools across Tanzania.

The NoPC solution transforms traditional computing, taking “thin” to a whole new level, greatly reducing the need for maintenance, support and upgrades. This solution is an energy and cost-efficient PC substitution, eliminating high failure components, requiring little bandwidth and using under 100 watts for five workstations.

After evaluating several remote access tools, NoMachine's NX was chosen for this solution due to its unique compression and caching technologies, permitting for easy access over limited bandwidth. A vital part of the solution, NX connects a local school’s network of NoPC thin client terminals to a server constructed datacenter located in Dar es Salaam, TZ. NX provides the option of presenting the whole desktop environment or just specific applications, depending on what the student needs.

Systems architect for NoPC, Dennis Furr, said, “Without the bandwidth efficiency of NX, we just wouldn't be able to deliver these computing resources to children who truly need them. NX is a perfect fit for the delivery agent of this solution and plays a major role in providing the technical solution that these kids in Tanzania require and deserve.”

With this computing solution currently deployed in 10 Tanzanian schools including the Mtwara Technical Secondary School, students from age seven to college level are provided access to the Internet, e-mail and education resources that allow for collaboration with other schools around the world. With access to computers and the Internet, for the first time, students are provided with new ways to study and communicate.

NoPC's Tanzania manager, Ben Everard, said, “After bringing computers and the Internet to a place like this, I've really seen it make a difference to the students and to the teachers. We have truly created a revolution in African computing.”

There are 3,500 secondary schools in Tanzania and with the help of NoMachine and other partners, NoPC hopes to install computer systems in all of them providing Internet for over1.2 million children to improve their academic experience.

Co-founder of NoPC, Andy Lindsell, said, “NoPC with the support of key partners like NoMachine and the Linux community have demonstrated the ability and determination to address social inequality based on education, in what we hope will become a successful and important economic region and global trading partner.”

“NoPC is excited and pleased that together with our partners we are changing the standard of education in the the developing world,” said co-founder of NoPC, Robert Wilson.

About NoMachine
Based in Rome, Italy, NoMachine is the creator of award-winning NX software, an enterprise-class solution for secure remote access, application delivery, and hosted desktop deployment. Since 2001, NoMachine's mission has been to revolutionize the way users access their computing resources across the Internet to make seamless desktop access as easy and widespread as Web browsing. NoMachine provides a comprehensive software infrastructure stack, core development, and support services built around the self-designed and self-developed NX suite of advanced components. For more information about NoMachine NX technology, please visit http://www.nomachine.com.

About NoPC
NoPC is a continually developing social business providing innovative solutions to social problems. To learn more about NoPC and this project, please visit http://www.nopc.org.uk.

Katie Glossner
NoMachine Marketing and Public Relations
glossner[at]nomachine.com
+1 513-618-2652

Distributed on behalf of Medialogic S.p.A by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1172  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / Calling ‘cleantech’ start-ups to the Low Carbon Start Up Fest in Bath on: April 30, 2010, 05:42:11 PM
April 30 2010 - Bath, UK - Cleantech start-ups are gathering at the Low Carbon Start Up Fest in Bath on Friday 14th May to present to potential investors, partners, and fellow entrepreneurs. Companies presenting so far include: Adfina, Carbon Voyage, New Earth Energy, Xsilon and Zenex.

Simon Bond, director of the event, said: “The challenge of climate change has unleashed a wave of high-growth potential technology start-ups looking to address new ways of generating sustainable energy and exploit better ways to make energy go further. The Low Carbon Start-Up Fest is an exciting opportunity to showcase ventures from this sector each looking to raise between £250k and £5m in the next 12 months.”

Companies interested in presenting at the Low Carbon Start-Up Fest can apply by completing a short Expression of Interest form available form www.lowcarbonsouthwest.co.uk. There is no fee for companies selected to present and they will also benefit from free of charge publicity in the Low Carbon Technologies Report and Low Carbon South West YouTube Channel

Low Carbon Start-up Fest is on Friday 14 May 2010 and is supported by Greenbang.com, Cambridge Wireless and the Bristol Environmental Technology & Services network. Registration and coffee from 9am Presentations from 9.30am to 12.30pm, followed by lunch and networking. Delegate places can also be booked via www.lowcarbonsouthwest.co.uk

Further information
The Low Carbon South West network has been established by the University of Bath to build an active community in this sector and establish impactful links between companies and universities. Low Carbon South West makes it easier for companies, entrepreneurs, investors and researchers to meet and exchange ideas and opportunities.

For further information contact Pinar Onions
Tel: 01225 388 639
Email: P.T.Onions[at]bath[dot]ac.uk

Distributed on behalf of University of Bath by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1173  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / Online Conversion Rates for Airlines Jumped When UK Airspace Reopened, But Not a on: April 29, 2010, 04:24:14 PM
London, 29 April 2010 – Stranded travellers searching in vain for a way home caused disruption in new ways to the web-dependent travel industry. Traffic and conversion trends to all travel sectors turned on their heads, sites crashed, and ecommerce staff themselves were redeployed to man overloaded call-centres. In an industry totally dependent on web-based communications and transactions, there are serious lessons to be learned, according to the TradeDoubler Insight team.

Transactional traffic to airline sites dropped significantly in the midst of the volcanic ash travel disruption, and due to both confidence and availability, conversion rates halved in many cases.

On 21st April when the airspace re-opened, traffic to flight sites was still slightly down, the conversion rate jumped 36%, which was not the massive jump the airlines hoped for. This is mostly likely the result of alternative means of transport already put in place by stranded travellers in the interim.

On the other hand, traffic to other sectors, such as ferries and trains enjoyed up to 250% boost whilst UK airspace was closed. Providers included in the study enjoyed record volumes of bookings, although availability of inventory was an issue. The good news for these sectors, was that once airline travel resumed again, traffic dropped but remained higher than the same period prior to the disruption.

Deeper analysis examined successful purchase paths before, during and after the disruption. Navigational paths and use of media by consumers remained stable, apart from a significant uplift in use of paid search links – perhaps due to the urgency experienced by distressed travellers.

Interestingly, for rail travel, click paths also remained unchanged (i.e. average clicks in a journey remained steady compared to the same period in March). This is most likely the result of availability. Whilst users were heading to these sites with the intention to purchase, many simply found that trains and ferries were unavailable – hence the increase in non-transactional traffic during the period.

The analysis was performed on UK traffic and conversion data, by the TradeDoubler Insight team. The team also works on client-specific assignments, identifying new sources of transactional uplift by mining and modelling underlying channel data.

About TradeDoubler
TradeDoubler is an international digital marketing company offering a range of performance-based marketing solutions. TradeDoubler's products and services provide companies with the tools and expertise to drive results online whether they are looking to generate sales, leads or traffic or drive brand awareness. Headquartered in Stockholm, Sweden, the company boasts a unique global reach spanning 18 countries in Europe. With a breadth of expertise across multiple industry sectors and a network of more than 128,000 website publishers, TradeDoubler helps deliver results for over 1,800 advertisers including a mix of local and international companies such as Apple Store, Dell, TeliaSonera and Kelkoo. TradeDoubler is listed on Nasdaq OMX Stockholm Exchange. Please visit www.tradedoubler.com  for further information.

For further information, please contact:
Kim Lynch
Devonshire Marketing
Tel: 0870 7000 166
Email:kim[at]devonshiremarketing[dot]com

Distributed on behalf of Devonshire Marketing by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1174  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / Weleda Using SCHEMA ST4 for tasks of Packaging and Labelling on: April 28, 2010, 06:44:26 PM
April 28 2010 - Nürnberg. For creating their pharmaceutical product information and packaging, Weleda AG Schwabisch Gmund has been using SCHEMA's XML editing and content management system. The associated tasks are done with SCHEMA ST4, from creating the texts to generating the layout in Adobe InDesign. Processes, especially release processes, are controlled by the system. Role-based permissions ensure that tasks are assigned to the respective team. In addition, SCHEMA ST4 serves as a central repository, storing all packaging texts, images, barcodes and layouts for drug information.

Weleda is one of the leading manufacturers of medicinal products for complementary medicine and products for holistic body care. When creating their pharmaceutical product information, the company pays the utmost attention to legal requirements such as those specified by German pharmaceutical law and EU policies.

SCHEMA ST4 now makes possible the comprehensive representation of processes for and changes to packaging and allows companies to document the necessary tracking and release steps in a legally secure manner and to store in a central database all pharmaceutical and packaging information. The entire process for creating pharmaceutical product information is initiated and controlled in SCHEMA ST4, starting with text creation, via editing and release of the content, to creating the layout for the packaging, and checking and releasing the master copies for printing.

The templates and master copies for the packaging materials for various delivery forms, dosages and product sizes of medicinal products are created with the layout program Adobe InDesign(r) and controlled in SCHEMA ST4. In addition, SCHEMA ST4 controls the "filling" of the master copies with content and text. Thus errors can be avoided and manual text entry omitted. Released master copies for labels in packaging can now be printed online directly from the system.

"The standard solution SCHEMA ST4 already covered a number of our requirements for creating packaging and pharmaceutical product information," says Anja Walliser, project manager at Weleda AG. "SCHEMA's prior experience with other pharma companies was important. In the requirements analysis workshops we felt that we and our processes were correctly understood."

About SCHEMA – Complex documents made easy.
SCHEMA was founded in 1995 by a team of documentation and IT specialists. Headquartered in Nuremberg, SCHEMA has over 60 employees over four locations. SCHEMA’s flagship standard software product, SCHEMA ST4, is an XML-based editorial system that implements extremely efficient handling of all issues around creation, management and publication of complex and large documents. SCHEMA ST4 scales from small editing teams up to enterprise-class information logistics. The system is successfully deployed across various industries to tackle all issues around complex documents such as technical documentation, software documentation and help systems, catalogs, labelling for pharmaceutical companies, solutions for specialized publishers and contract or proposal management. SCHEMA ST4 is implemented in the Microsoft .NET Framework and can be easily deployed and integrated into modern IT environments, since it includes the full gamut of documentation related standards (XML, XSL:FO, DITA etc) and comes with a wide range of interfaces (MS Office, Adobe CS, SAP, Documentum, SharePoint). SCHEMA is proud to work together with a network of world class partners, which makes it possible to offer optimally tailored solutions for our customers.

Customers who have successfully deployed SCHEMA ST4 based solutions include ABB, Agilent, Avalog, Bosch, Boehringer Ingelheim, Bundesanzeiger Verlagsgesellschaft, Carl Zeiss, Daimler, InterComponentWare, Lindauer Dornier, Lufthansa Systems, MAN, Reifenhäuser, Schaeffler Gruppe, Siemens, Österreichische Bundesbahnen, Philips, STOLL, T-Systems, Voith, and Wolffkran, among many others.

Press contact details:
SCHEMA GmbH
Jessica Forster
Marketing
Tel: +49 911 58 68 61-39
Fax: +49 911 58 68 61-70
jessica.forster[at]schema[dot]de
www.schema.de

good news! GmbH
Dr. Claudia Rudisch
Tel: +49 451 88199-21
Fax: +49 451 88199-29
Claudia[at]goodnews[dot]de
www.goodnews.de

Distributed on behalf of good news! by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1175  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / Expedia Renews TradeDoubler Agreement on: April 26, 2010, 05:53:32 PM
London, 26 April 2010 – TradeDoubler, the number one pan-European performance marketing company, today announced that it has signed a two year contract renewal with Expedia Inc., the market leader in online travel services. The contract provides Expedia with TradeDoubler’s affiliate marketing services across all public and private publisher segments using TD Affiliate, as well as tracking performance of other partner activity using TD Integral. The contract covers the Expedia brand across 12 European markets and the Hotels.com brand across a further 16 European markets. The renewal follows 60% growth in Expedia’s business transactions as a result of Expedia’s initial two year contract with TradeDoubler in 2008.

Alex Gisbert, EMEA Online Partner Marketing Directorat Expedia, comments, “We’ve had tremendous success with TradeDoubler over the past two years, and have increased our affiliate business transactions on Expedia and Hotels.com by sixty percent. By renewing our agreement for 2 more years, we will be able to leverage TradeDoubler’s local expertise in our European markets to double the size of our network affiliate business across the region. We continue to invest heavily in this channel and strive to continually drive bigger and better network affiliate partnerships.”

Dominic Trigg, VP International Sales and Marketing at TradeDoubler, says, "We are extremely pleased with the results we’ve achieved to date for Expedia, and are looking to now build on this momentum by further increasing penetration and market share of flights, hotel bookings, car hire and holidays through the Expedia brand. The contract renewal is testament to our proven track record and continued commitment to ensure that our clients have the most relevant and best possible bespoke solutions to meet their affiliate programme requirements. We look forward to promoting the Expedia and Hotels.com brands across our network of hundreds of thousands of publishers.”

With its extensive reach in 18 countries across Europe, TradeDoubler delivers 32 billion impressions per month, reaching 154 million unique users and generating 10 million leads every month. The Group offers unrivalled access to more than 76% of the European online audience through its publisher networks, which comprise more than 128,000 active website publishers and in excess of 1,800 advertisers.

About Expedia Inc.
Expedia, Inc. is the largest online travel company in the world. Since launching in 1996, the company's Expedia.com brand has grown to become the world's most highly visited online travel booking site, generating more leisure travel bookings than any other travel agency - online or offline. Worldwide, the Expedia, Inc. family of brands today includes 19 Expedia.com sites; more than 70 Hotels.com sites; leading agency hotel company Venere.com(tm), leading U.S. discount travel site Hotwire(r);  Egencia(tm), the world's fifth largest corporate travel management company; the world's largest travel community TripAdvisor(r) Media Network; destination activities provider ExpediaLocalExpert(r); luxury travel specialist Classic Vacations(r); and China's second largest booking site eLong(tm). The company delivers consumers value in leisure and business travel, drives incremental demand and direct bookings to travel suppliers, and provides advertisers vast opportunity to reach the most valuable audience of in-market travel consumers anywhere through Expedia Media Solutions. Expedia also powers bookings for some of the world’s leading airlines and hotels, top consumer brands, high traffic websites, and thousands of active affiliates through Expedia(r);  Affiliate Network. (NASDAQ: EXPE)

About TradeDoubler
TradeDoubler is an international digital marketing company offering a range of performance-based marketing solutions. TradeDoubler's products and services provide companies with the tools and expertise to drive results online whether they are looking to generate sales, leads or traffic or drive brand awareness. Headquartered in Stockholm, Sweden, the company boasts a unique global reach spanning 18 countries in Europe. With a breadth of expertise across multiple industry sectors and a network of more than 128,000 website publishers, TradeDoubler helps deliver results for over 1,800 advertisers including a mix of local and international companies such as Apple Store, Dell, TeliaSonera and Kelkoo. TradeDoubler is listed on Nasdaq OMX Stockholm Exchange. Please visit www.tradedoubler.com for further information.

For more information, please contact:
Kim Lynch
Devonshire Marketing
Tel: 0870 7000 166
Email: kim[at]devonshiremarketing.com

Distributed on behalf of Devonshire Marketing by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com
1176  THE TECHNO CLUB [ TECHNOWORLDINC.COM ] / Techno News / Swisscom Hospitality agrees to acquire Wayport’s EMEA on: April 23, 2010, 04:47:38 PM
April 23 2010 - Hospitality Services Plus SA, a fully-owned subsidiary of Swisscom, announced today that it will acquire Wayport Holdings A/S, an AT&T company providing network-based guest services to hotels in Europe, the Middle East and Africa. The acquisition will strengthen Swisscom Hospitality’s presence in Europe including the Nordic countries, and expand its international footprint to new markets such as Russia and the Middle East.

Wayport Inc., an indirect wholly-owned subsidiary of AT&T*, is specialized in High Speed Internet Access services and end-to-end network solutions for the international hospitality and lodging industries. Wayport Holdings A/S is the European entity of Wayport, Inc. that focuses on the hospitality market in EMEA. The closure of the deal is pending approval by the competent competition authorities.

Wayport Holdings A/S currently provides about 300 partner hotels in 34 countries with Internet guest services and business center solutions. Among its clients are renowned international hotel chains. Headquartered in Copenhagen, Denmark, Wayport Holdings A/S and its subsidiaries are mainly focused on the Nordic countries but also operate across Central and Eastern Europe, including Russia, the Middle East and in some African countries. The company’s market presence, client portfolio and product offering perfectly fit to Swisscom’s hospitality branch which already serves more than 1’800 partner hotels in Europe outside of Scandinavia, plus 200 locations in the United States.

“Through this acquisition, Swisscom aims to further consolidate the hospitality technology market and serve more hotels with enterprise-grade ICT solutions”, says Leo Brand, CEO of Swisscom Hospitality Services. “Hotels worldwide still suffer from a highly fragmented market on the supply side. To stay competitive, they need to standardize their applications and technology platforms and make them scalable while satisfying guests’ rapidly evolving communication and entertainment needs. Chains, in particular, are looking for innovative, reliable and financially strong partners that can meet their geographic expansion plans. The acquisition of Wayport Holdings A/S contributes to our global presence and the scaling of our operations.”

Following the closure of the deal, Swisscom will merge Wayport’s EMEA operations with its own and assume all existing contractual obligations. Adds Leo Brand: “Wayport’s EMEA clients are very important for us. We want to offer them a wider range of hotel and guest services such as Internet services, IPTV over Coax, VDSL or Ethernet, bandwidth management solutions and conference services as well as the option to integrate third-party applications into their IP networks.”

“I am happy to see our company joining forces with Swisscom”, says Ib Drachmann-Hansen, Managing Director of Wayport Holdings A/S. “Swisscom’s technology and client relationships are largely complementary to ours. I am convinced that with Swisscom, we can continue creating additional value for hotels and hotel chains across the EMEA region.”

AT&T will continue to own and operate the former Wayport assets in the United States. Since the acquisition of Wayport in December 2008, AT&T has integrated Wayport into its Wi-Fi network. AT&T has the largest Wi-Fi network in the U.S., with more than 20,000 hot spots.

About Swisscom Hospitality Services
Hospitality Services Plus Ltd, a fully-owned subsidiary of Swisscom (Switzerland) Ltd, is a leader in converged technology solutions for the global hospitality industry. The company provides IP-based communication and entertainment solutions designed to meet the unique requirements of the world’s finest hotels. The company has more than 2,000 partner hotels in 19 European countries and the United States. Moreover, it provides customized network solutions at more than 10,000 meetings and events every year.
www.swisscom.com/hospitality 

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
Geneva, April 8, 2010

Media contacts: Jane Newick/Barbara Molnar, The Wordbox Group, Tel 01483 562244/07711 611415, jane[at]thewordbox[dot]com, barbara[at]thewordbox[dot]com

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Nicky Denovan
Tel: +44 7747 017654
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