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WP Engine, a leading SaaS content management platform for websites and applications built on WordPress, today announced WP Engine Automated Migration solution, a new solution that enables simple and seamless migrations of WordPress websites to WP Engine's managed WordPress hosting platform.

WP Engine Automated Migration, available now as a plugin, is an accurate, fast and easy to use solution designed to dramatically reduce the cost and complexity involved in website migrations. Once installed, the tool cuts out the most technical steps it typically takes to fully migrate a site to WP Engine--the time it takes to complete a migration can be as little as 30 minutes.


WP Engine Automated Migration creates less work for developers and for marketers. It is a powerful migration solution free from the technical overhead migrations often require. The tool reduces the costs typically associated with a full site migration and eliminates the need to pay an additional vendor to move your site from one platform to another.  For the next 48 hours, WP Engine is offering WP Engine Automated Migration for free to new customers who sign up for an annual WP Engine Personal, Professional, or Business plan.

Tyler Johnson, a Web Developer from Liberty Alliance, is an early adopter of WP Engine Automated Migration, and has tested it as part of an initial roll-out: "I'm truly impressed! I installed the plugin on a site for a new client which was not on WP Engine. I entered the SFTP info for the install and clicked ‘Go' in the plugin. It was as simple as that. In the morning I arrived at my computer to find everything transferred flawlessly to WP Engine."

Jason Cohen, Founder, WP Engine: "At WP Engine, we keep the customer at the forefront of everything we do. We are constantly innovating and building new tools to make our customers' lives easier. It's great to hear that developers and marketers are as excited as we are about our new Automated Migration solution. Migrating sites from one platform to another has previously been an expensive and lengthy process, so we're looking forward to helping more businesses move across to our platform quickly and easily."