Selling More of Your Product Online in 2006
 by: Daryl Des Marais


One of the most important things to consider when selling your product is, who are you selling your product to?

There are many opportunities online to sell your product online. You can spend money on advertising using products offered by companies such as Google, you can submit your business to several directories, or you can develop relationships with others with content driven information relating to offering consumers information that is beneficial to their future.

An example of selling products by targeting your market would be to use Google services that can market your product to a selected territory. Perhaps through research you have identified possible locations by city or country that would benefit from your product or service. You have uncovered market information that this could be a possible successful area for sales generation. For more information on Google software and sales for promotion of your business see: http://www.google.ca/services/

Targeting your clients is also important in understanding the future of your business. There are certain reasons why consumers may choose your product over others. What makes your product stand out, is it past success in solving a problem or does it provide something new for innovation. A good way to create such a plan is to design a benefits analysis. For more information on Web Marketing plans online see: http://www.sheridanc.on.ca/~nowell/webplans/

Cross marketing situations can be beneficial for businesses in related industries. One such example could be the financial industry. People need bank accounts, loans, insurance, mortgages and a wide variety of financial services. If you are a provider in this industry and you have an online service or software solutions then perhaps linking with others that target may be beneficial to your business. For more information on the benefits of linking and SEO see: http://www.seoexpert.ws/

A final opportunity area would be direct advertising with sites. You can check into various sites you can put your ad on whether they are major search sites or content driven sites that provide information.

Various examples are the tried and true http://www.msn.com, http://www.yahoo.com and http://www.google.com.

Examples for Directories that are beneficial are: http://www.business.com, http://www.yellow.com and http://www.uscity.net

A final option would be liinking with other content driven providers, you will have to take the time to search and choose who you would like to deal with in search of future business relationships.

In summary, this is a realistic way you can get started in developing your online business for success in 2006. All the best.

About The Author
Daryl Des Marais is a Business Development Consultant that has helped several entrepreneurs in service businesses expand and develop their businesses revenues and/or locations. He is a private partner in http://www.businessgrowth.ca.