IMPORTANCE OF SALES SKILLS:

Every Product and Service has one definite purpose, that is, to reach to the customers. But what to do when a similar product is available in the market. Here comes the role of Sales People. Effective Sales Skill can be learnt. Sales training in sales can lead you to exciting and most paying sales jobs.


Selling is effective when right product is delivered to the target market. Customer Satisfaction is another factor that plays an important role. Product development, design and production, service delivery should be perfect in order to maintain the goodwill of the company.

Effective sales people should read the minds of buyers and apply appropriate selling strategies. Sales people should have certain set of internal qualities and external qualities. Any person who is a beginner in sales can be a better sales man by simply going through the following basic sales training tips.

TIPS FOR EFFECTIVE SALES:

 
MEMORY: A sales person should have an extremely good memory. He should remember his clients names by heart. Call your clients by their first names. Name is the beautiful word in this world for any one. The less you see your papers, price lists, brochures, literatures and other documents while on a sales call, the more you get the respect from your clients.

DRESS: Dress is an important part of one’s personality. Research shows that dress plays 2% role in a sales call and 98% other factors. But this 2% is important to make best use of 98% other factors. The dress should be formal.

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      MEN: Men should wear trousers with in-shirt, except in countries with their own dress codes. The color of clothes should be an authoritative i.e. Blue, Black or Brown. The use of matching necktie adds values to your dress. Have wrist watch on your left wrist, matching leather shoes with white or matching socks, a matching handkerchief and one attractive diamond ring on your right hand ring finger.
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      WOMEN: The dress of women varies from place to place and product to product. It should compliment the industry you relate to. Generally western outfits are preferred. A trouser with a top and a scarf on it is considered a best dress all over the world. The jewelry should be of single metal only.

PLANNING: Now comes the sales planning. Any sales call without planning can not result into a close. A proper planning with a good spadework helps make business better. This can also be termed as CLIENT ANALYSIS. Equip your self with complete knowledge of the industry, product or service, client, market etc. Know before hand the benefits and advantages for the clients.

PREPARATION: Prepare you self for all the happenings. Prepare your sales talk and presentations. Prepare a checklist of likely questions you may have to face. Arrange all the papers, price lists, samples, survey reports or whatever the thing related to your sales meeting.

OPENING: This is the situation when actually you are with your prospect. Are you well dressed? Remember you are not completely dressed unless you wear a SMILE. Wish your prospect with a confident, warm and enthusiastic smile. Introduce yourself, your name, the company you represent and what your company does. Explain the purpose of your visit. Assess or ask the time available to you and adhere to that time frame.


Many corporate companies organize Sales Training Programs and Seminars to impart Sales Training to their Human Resource. Success in Sales can be achieved by those salespersons who know all the Sales Techniques. So, we at Superjobsonline.com hope that this section would have helped you in knowing tips for effective sales.