5 Reasons that Ebooks are Effective Communication Tools
by: Jim Estill
Ebooks are effective means of communicating. They allow you to express your ideas in a unique way that will reach many people. I have recently become an ebook convert, and I want to share with you the reasons that ebooks are the latest successful communication trend.
1. As Technology Advances, Communication Advances.
We live in a digital age. The popularity of blogs shows the influence that the internet has had on our communications. Communication theorists have argued that communication has developed from one-to-one (with pre-printing letters and books), to one-to-many (with the advent of the printing press) to many-to-many (with the internet). You no longer have to be a Harvard professor or famous novelist to reach many people: you can write an ebook and share it with many people. This democratization of knowledge is a step forward in the evolution of communication.
2. Convenience.
Because of the technology behind ebooks, they are immensely convenient. They can be accessed from anywhere. They can be stored, shared, or deleted as you want. You can browse through an ebook while you are at your desk to see if you want to read the book. You can even use the find or search function to find pertinent parts of the book.
Ebooks often contain hyperlinks that direct you to the sources of their information. This is like having interactive footnotes in a book. The hyperlinks in ebooks also make it easier for you find information that is cross-referenced within each volume.
Another convenient aspect of ebooks is their size. Frequently, ebooks are shorter than published hard-copy books. This means that the information is distilled, and easier to access than if you had to search through a printed book.
3. Empowering the Author.
If you were to try to publish a book, or even an article, through traditional publishing modes, you would have to deal with rejections, editors, and restrictions that each press has. With an ebook, you are free to make your choices about how you want to publish your material, and what material gets published. This kind of artistic integrity has all but vanished from the print-publishing industry.
Ebooks allow authors to self-publish without investing too much capital. If you choose to self-publish a printed book, you will have many costs to consider in your overhead. Publishing an e-book can be a relatively inexpensive experience.
4. The Environment.
Gutenberg’s printing press revolutionized written communication. Gutenberg’s invention, however, was not environmentally friendly. Ebooks, as electronic forms of communications, help to conserve our planet’s natural resources. You can write as much as you want and not worry about the forests that are being cut down to share your ideas when you choose to write an e-book.
5. Your Readership.
This article lists many reasons that ebooks are convenient and effective for you, the author. The affordable cost, the artistic integrity, and the powerful new technologies are exciting things for you as an author. However, your readers will also thank you when you choose an ebook. The convenience of access is easier than with a hard-copy book, and as discussed earlier, the information within the book is easier to access.
So, the next time you are considering writing, consider writing an ebook. The next time you want something to read, consider reading an ebook. There is an entire market of books out there waiting to be written, and waiting to be read. Are you ready to join the frontiers of communication?
About The Author
Jim Estill is the CEO of SYNNEX Canada. You can find information on ordering his book on successful time management, Time Leadership, at
http://www.jimestill.com.
