Leak: Inside the Microsoft Store With Wall-Sized Screens and the Answer BarWe've been wondering what the Microsoft's retail shops are going to be like. Well, according to a Powerpoint presentation leaked to us, it's going to make the Apple Store look downright boring.
The presentation is by Lippicott, a "design and brand strategy" consultant firm with extensive retail experience that it appears Microsoft has hired to help develop the store's concept, principles, and design. It looks pretty legit to us--if it's a fake, it's fairly elaborate, with detailed graphics, research, plans and even rough store layouts.
Essentially, Microsoft is taking the best elements from the Apple Store, Sony Style and other "flagship" stores. The main focuses are going to be Windows 7, Xbox, PCTV (Windows Media Center) Surface and Windows Mobile, revolving around this concept customer they call "Emily," who's basically a younger version of your mom, since they make all the buying decisions.
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