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Title: Gamers Like In-Game Ads, Claims Microsoft Post by: Sarah on June 04, 2008, 01:52:36 AM Gamers Like In-Game Ads, Claims Microsoft
For example, among the gamers who remembered Adidas ads placed by Massive in 2K Sports' "Major League Baseball 2K7," said the ads enhanced the realism of the game. http://www.informationweek.com/news/showArticle.jhtml?articleID=208401867&cid=RSSfeed_TechWeb |