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Title: Feature Wars Intensify in Mapping Tech - Frederick Lane, News Factor Post by: Mark David on June 08, 2007, 06:31:22 PM With Microsoft introducing new 3D map options and Google rolling out Street View mapping technology, some are wondering what the possible ROI for these features might be. According to analyst Greg Sterling, the steady introduction of new mapping features is driven to a large extent by competition rather than by an expectation of revenue.
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