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Title: Communicate magazine has announced the shortlist of the inaugural Digital Impact Post by: RealWire on July 19, 2010, 02:04:33 PM Communicate magazine has announced the shortlist of the inaugural Digital Impact Awards
Communicate magazine has announced the shortlist of the inaugural Digital Impact Awards, the first UK awards programme to celebrate the best in digital stakeholder communications. The winners will be announced at a gala dinner on 21 September in London. The shortlist is below and is made up of companies from a variety of sectors including financial services, charity, food and drink, tech and telecoms, retail, media and the public sector : Deliverables - Best corporate website Asda Centrica (The Group) Kingfisher (The Group) - Best corporate blog BDO (Edelman) - Best use of mobile Autotrader (Sponge) Central Office of Information and DCSF (20:20) RBS Retail (Mediacom) - Best use of digital to aid a CR campaign BCS (Glasshouse Partnership) Network Rail (Further) SABMiller (The Group) - Best use of digital in a change or brand transformation situation BCS (Uffindell) Diageo/Ketel One (Red Letter Design) O3b Network (Merchant) - Best use of online video BCS (Glasshouse Partnership) Home Retail Group (SAS) J Sainsbury (SAS) - Best corporate viral campaign 3M (20:20) Vodafone (TBG Digital) - Best integration of digital and traditional formats B.Braun Medical (HR Media Ltd) P&MM Employee Benefits (Summersault) S&C Johnson (Edelman) - Best digital corporate advertising campaign Deutsche Bank (Doremus) Social media - Best use of existing social media tools/sites BBC World Service Centrica (The Group) Eon (Salterbaxter) - Best development of proprietary social media tools Edelman - Best community development Lloyds TSB Commercial Finance (Freestyle Interactive) TalkTalk (Citigate Dewe Rogerson) - Best use of social media in a crisis Eurostar (We Are Social) Best use of digital to an internal audience - Best intranet Credit Suisse Webjam Royal Mail (Reading Room) - Best digital employee communication Boots UK Ltd BP (World Television) DHL (theblueballroom) T-Mobile (Words & Pictures Ltd) Best use of digital to an investment audience - Best online annual report Centrica (The Group) Home Retail Group plc (SAS) Legal and General (Nexxar) Prudential (The Group) WPP (Addison) Best use of digital to aid media relations - Best online newsroom First Direct (Wolfstar) SABMiller (The Group) Visit Britain (Glide Technologies) - Best multimedia press release The Coca-Cola Company (World Television) Sony Ericsson (Wolfstar) Evaluation - Best evaluation process Commetric Sector - Best use of a digital by a NGO, NFP or charity The King's Fund School Food Trust (Spinaker Direct) Macmillan Cancer Support - Best use of digital by sector FT.com Liberal Democrats (Echo Research) Northern Rock plc (Think Ltd) Ocean Sky (Omobono) Syngenta (Echo Research) TalkTalk (Citigate Dewe Rogerson) This social media news release and more content is available at: - http://blogit.realwire.com/?ReleaseID=23291 |