Apple Computer
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Apple Computer, Inc.
Type Public (NASDAQ: AAPL, LSE: ACP)
Founded California (April 1, 1976)
Headquarters Cupertino, California, USA
Key people Steve Jobs, Co-founder, CEO
Steve Wozniak, Co-founder
Timothy D. Cook, COO
Peter Oppenheimer, CFO
Philip W. Schiller, SVP Marketing
Jonathan Ive, SVP Industrial Design
Tony Fadell, SVP iPod Division
Ron Johnson, SVP Retail
Sina Tamaddon, SVP Applications
Bertrand Serlet, SVP Software Engineering
Industry Computer hardware and software
Products Apple Macintosh, Mac OS X, iPod, QuickTime, iLife, iWork, Final Cut Studio, Aperture, Logic Pro, Cinema Display, AirPort
Revenue US$17.3 billion (TTM 1Q2006)[1]
Operating income US$2.12 billion (TTM 1Q2006)
(12.27% operating margin)[1]
Net income US$1.73 billion (TTM 1Q2006)
(9.97% profit margin)[1]
Employees 14,800 (24 September 2005)[2]
Website
www.apple.com Apple Computer, Inc. (NASDAQ: AAPL, LSE: ACP) is an American computer technology corporation with worldwide annual sales in its fiscal year 2005 (ending 24 September 2005) of US$ 13.9 billion.[3] The company has 14,800 employees in several countries. Headquartered in Cupertino, California, Apple develops, sells, and supports a series of personal computers, portable media players, computer software, and computer hardware accessories. The company's most well known products include the Macintosh line of personal computers, the Mac OS X operating system, the iPod portable music player, and the iTunes Music Store. Apple operates retail stores in the United States, Canada, Japan, and the United Kingdom. The stores carry most of Apple's products as well as many third-party products and offer on-site support and repair for Apple hardware and software.
For a variety of reasons, ranging from its philosophy of comprehensive aesthetic design to its countercultural, even indie roots as a company that differentiates itself from the rest of the industry by “thinking different,” Apple has cultivated a customer base, referred to as the Cult of Mac, that is unusually devoted to the company and its brand.