Telstra extends Whispir Conversation Platform to global businesses to create and automate targeted communication

28 AUGUST 2014 – Telstra today announced the launch of the Whispir Conversation Platform, a cloud-based enterprise service that allows organisations to quickly reach and communicate with customers, employees and the community via SMS, voice, web, email, mobile data and social media networks.
Nathan Bell, Telstra Global Enterprise and Services, Director of Marketing, Portfolio and Pricing said Telstra currently offered the Whispir Conversation Platform to many of its enterprise and government customers in Australia and would be using this experience to deliver the service to new international customers.
 “In less than two years, Whispir’s customer base has quadrupled to more than 1.6 million users and with today’s expansion, we see significant growth opportunities for this service, particularly when delivered over Telstra’s global network extending to more than 2,000 Points of Presence.
“From a major bank using the platform to communicate with staff about IT incidents, critical events and business continuity to a rail operator sharing targeted information about their train network with a local community, or a HR department coordinating the flow of information to job seekers in their network, Whispir can be used across complex operational environments within any industry and organisation, big or small.
“This is just one of many cloud-based applications now integrated into our global network and available on-demand, enabling customers to respond quickly to changing business priorities and better anticipate challenges ahead,” Nathan said.
Jeromy Wells, Chief Executive Officer at Whispir, said the scalable, intuitive and easy-to-use nature of the service, combined with Telstra’s global reach, would further accelerate Whispir’s international growth, particularly across key vertical markets such as banking and finance, media, transportation and emergency services.
“Organisations need to ensure that critical communications to customers, employees or the community is timely, consistent and delivered as efficiently as possible. Using the Whispir Conversation Platform, customers can send and receive content and information over any channel at scale, and make it personalised and actionable, including more than 50 language options and geographic targeting.
“In partnership with Telstra, we’re looking forward to continuing our global expansion and working with their international customers to transform and enrich the way they communicate with key stakeholders,” Jeromy said.
The Whispir Conversation Platform will be available in global locations from the end of August via a range of packages and pricing.