London, UK, 1st December 2014 – One of Europe´s largest power companies, Vattenfall has launched a new online store based on the new Intershop 7 Software-as-a-Service (SaaS) platform. The Swedish shop at http://energibutik.vattenfall.se, which sells a range of products to help Vattenfall's customers use energy more efficiently, went live already, after a short implementation period. The quick onboarding was realized together with Intershop´s implementation partner Brightstep who have a close relationship with Vattenfall and extensive knowledge of the Scandinavian e-commerce market.
As part of its commitment to sustainability, Vattenfall also sells energy-saving products to its customers - from light bulbs and water-saving valves to solar powered radios and smart energy meters. To better equip its online shop for growing demand, Vattenfall selected Intershop's full service offering, which includes technical services, hosting of the online shop, and business operations support based on Intershop's SaaS e-commerce platform. Payments, logistics and shipping services are closely integrated into the Intershop platform and provided by local partners.

Key features of the new online shop include a responsive storefront for a better user experience on mobile devices, an advanced promotion engine for targeted sales promotions, and powerful search options. In addition, Vattenfall uses Intershop's content management solution as a powerful tool for creating, managing, editing, and publishing content across all touchpoints.

The Intershop SaaS solution not only scales easily to Vattenfall's requirements, but also offers Vattenfall faster go-to-market and better control over its e-commerce costs.

Vattenfall is now planning the roll-out of its Finnish online shop, scheduled to go live in early 2015.

About Intershop:
Intershop Communications AG (founded in Germany 1992; Prime Standard: ISH2) is the leading independent provider of omni-channel commerce solutions. Intershop offers high-performance packaged software for internet sales, complemented by all necessary services. Intershop also acts as a business process outsourcing provider, covering all aspects of online retailing up to fulfillment. Around the globe more than 500 enterprise customers, including HP, BMW, Deutsche Telekom, and Mexx run Intershop solutions. Intershop is headquartered in Jena, Germany, and has offices in the United States, Europe, Australia, and China. More information about Intershop can be found online at www.intershop.com.

This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.

For further information please contact:
Natalie Sutton
Proud PR
intershop[at]proudpr.com
+44(0) 1276 679570
Distributed on behalf of Proud PR by NeonDrum news distribution service (http://www.neondrum.com)