Forward Thinking Law Firm FBC Manby Bowdler LLP Builds Innovative Digital Strategy with Artesian Solutions

London, 8th February, 2016. Artesian Solutions, the market leader in client engagement and sales acceleration has today announced its first legal sector client. FBC Manby Bowdler LLP is currently rolling out the Artesian solution across its firm, following an accelerated pilot programme that delivered an immediate return on investment in terms of increasing the speed of information gathering and attracting new business.

The legal sector has been somewhat behind the curve when it comes to adopting proactive digital strategies. Taking a forward thinking approach FBC Manby Bowdler LLP is embracing the competitive advantages of digital, investigating new avenues for the delivery of tangible commercially beneficial outcomes for both its clients and its practice.

Neil Lloyd, Sales Director at FBC Manby Bowdler LLP commented: “As a team, we are committed to delivering a stellar service and the greatest quality of advice possible to our clients. To do this we must have a comprehensive handle on what is happening within their businesses, their supply chain and the wider market in which they operate. Artesian delivers the powerful insights we need, reducing research time and impacting greatly on client engagement”.

He continues: “We are using Artesian in a variety of ways, firstly to deepen our relationships with current clients, keep abreast on what is going on within their businesses, to ensure that we are engaging with them in proactive ways. Secondly to identify and attract new business, and thirdly to encourage greater collaboration across the firm so that we are able to identify and fulfil any opportunities in the legal service requirements that our clients may have. In addition, Artesian are working with us to train and educate our team not just on how to use the tool itself, but how to be proactive in consuming and utilising content to drive improved performance for our clients and our firm.”

Ross Gibson, Corporate Account Manager at Artesian comments: “We are delighted to welcome FBC Manby Bowdler LLP to Artesian. The initial 60 day pilot generated an immediate return on investment in terms of decreasing the amount of time spent of research. Just 30 days in and Neil and his team were convinced of the value Artesian could deliver. The solution is now being rolled out across the firm starting with its employment, litigation, planning, and family law teams. It is fantastic to see a law firm take such an innovative approach and we relish the opportunity to work with them to realise their vision”.