Silicon Valley, September 4th, 2015 - The Bluetooth Special Interest Group will be hosting its second annual Bluetooth Europe event at the Hilton London Tower Bridge on September 15-16, 2015. This year’s event focuses on enabling the Internet of Things (IoT). The Bluetooth SIG’s recent release of Bluetooth 4.2, which introduced features for IP connectivity, privacy and speed, will directly influence the next generation of IoT devices and is poised to make the potential of the IoT a reality.

Taking place in London, the event will bring together over 450 senior-level decision makers to explore the various applications of Bluetooth technology within the IoT ecosystem. Bluetooth Europe features a two-day, two-track conference (Developers’ Summit and Technical Strategy) that will explore the hottest trends around Bluetooth technology and the IoT market. Content tracks will encompass multiple industries including smart home, wearable technology, automotive, sports & fitness, medical, beacons, start-ups and wireless audio.

Leading these industry segments will be Bluetooth Europe’s global line up of visionaries who will provide delegates with strategies and best practices for the effective adoption of Bluetooth 4.2 within of the IoT ecosystem. Speakers include Howard Baker, BBC, Dr. Jaap Haartsen, Plantronics, Ioana Surpateanu, European Parliament, Paul Lamkins of Wareables, along with senior level executives from Continua Health Alliance, Mobikats, SAM Labs, Pulsate, Barclays, Nordic Semiconductor and many more.

“The Internet of Things is moving quickly from concept to reality and Bluetooth is at the heart of that growth,” said Mark Powell, executive director of the Bluetooth SIG. “Bluetooth Europe is where today’s innovators learn from each other how to bring tomorrow’s products and services to life and change people’s lives for the better.”

The packed, two-day conference will include over 90 presentations and panel discussions, including case studies of successful technology and market implementations. In addition to networking opportunities throughout, attendees will have the opportunity to participate in the Analyst Breakfast Briefings.

To view the full event program and register for Bluetooth Europe, please visit www.bluetootheuropeevent.com. You can also follow us on Twitter @BluetoothEvents or using #BluetoothEurope2015