Barcelona February 15: Netherlands-based mobile application and service development experts, Service2Media, welcomed today’s announcement from global operators that they would co-operate on a unified wholesale applications community but also warned that industry initiatives of this scale took time to deliver and that the App market required cross platform services now.
CEO and founder Geert Kolthof: “This is a positive move and creating a platform able to serve multiple handsets types is a good way to go. But the market requirement exists today and the opportunities in the Enterprise application space in particular will not wait.”
Service2Media specialises in working with financial institutions, commercial organisations, brands and the media industry to create applications that can be delivered to all major handset brands types today – including platforms such as Apple, Android and Nokia that remain apart from the operator plans announced today. The company also keeps applications up to date as new handsets are introduced or current models upgraded.
“Our Enterprise customers want to build relationships with their customers regardless of handset type and also want to deliver applications from within their own brand,” explained Kolthof.
“We allow them to host the application download link on their own web site and in most cases manage that process for them within their own branded environment. In the majority of cases, they don’t have to ask their customers to visit an externally branded portal to get service,” he added.
Kolthof also said that the move announced by the operators would ultimately help Service2Media’s business: “We are about ensuring applications reach as many handsets as possible and this initiative will help that cause and make some things easier to accomplish. But we will also add the brands that are not within operator community initiative and ensure that our enterprise customers can get deliver and manage services across multiple platforms and devices.”
Service2Media used the Mobile World Congress to announce its next generation mobile application service development platform, M2Active™. The platform already allows applications to be written once but serve all the major handset brands.
The result of more than five years experience in the creation and management of award-winning mobile services and applications, M2Active is the most powerful and advanced mobile development and runtime platform available today.
Service2Media already runs application services for businesses such as CNN, Heineken, Dutch Rail, Rabobank and Royal KPN. The next generation M2Active platform adds even more features and enables, from one single script, mobile applications and services to run natively across all mobile devices, minimising the time and effort spent on development and maintenance.
“Using our new platform, companies will be able to both reduce their time to market for new applications, and expand their reach. Everybody wins,” said Kolthof, “developers, handset companies, operators and most importantly of all – customers.”
- Ends –
About Service2Media
Service2Media was created in 2005 by three senior managers from the Wireless Data Solutions division of mobile pioneer (Logica)CMG. Their deep understanding of ICT and mobility and combined experience of mobile marketing, global messaging and the mobile Internet, has proved an award-winning formula in creating a highly successful, International organisation with operations in the Netherlands and the UK.
www.service2media.com
Media Contacts
Vanessa Vigar Mob:+31611562218, Vanessa[at]service2media.com or press[at]service2media[dot]com
Kevin Taylor Mob:+447 850 858 291, kevin[dot]taylor[at]robertsontaylorpr.com
Service2Media will be available during Mobile World Congress @ App Planet, Hall 7, Stand 7A43
Distributed on behalf of Service2Media by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

February 15 2010 - TradeDoubler continues investing into expanding its staff and appoints Jermaine Lars Jackson to Marketing Manager for the company‘s central European business.

With immediate effect, Jermaine Lars Jackson (27) has been appointed to Marketing Manager Central Region with responsibility for managing the company's B2B-Marketing for Germany, Austria, Switzerland (DACH region) and Poland, with a strong focus on refining brand awareness and developing market growth in the respective segments. Based in the company’s German subsidiary in Munich, Jackson will report directly to Marketing Director Els De Witte and Regional Director Anders Fritz-Carlsen. Jackson comes from AOL Germany, bringing extensive expertise with him in the field of Sales Marketing and monetization. Additionally, he has worked on Pan-European projects as part of AOL Europe's Marketing Team.

“Following a period of steady investment, we are now poised to accelerate our activities across the DACH region. Jermaine’s appointment is critical as he will support the team in these efforts. He is a seasoned marketing executive, with an in depth experience in the online marketing industry, who is intimately familiar with the DACH region”, said Els De Witte, International Marketing Director at TradeDoubler. She added: “We are the market leader in Europe and I am convinced that Jermaine will help us in strengthening our position in the European market.”

About TradeDoubler
TradeDoubler (tradedoubler.com) is an international digital marketing company offering a range of performance-based marketing solutions. TradeDoubler's products and services provide companies with the tools and expertise to drive results online whether they are looking to generate sales, leads or traffic or drive brand awareness. Headquartered in Stockholm, Sweden, the company boasts a unique global reach spanning 19 countries in Europe and Japan. With a breadth of expertise across multiple industry sectors and a network of more than 128,000 website publishers, TradeDoubler helps deliver results for over 1,700 advertisers including a mix of local and international companies such as Apple, Dell, eBay, Lufthansa, Otto and O2. TradeDoubler is listed on Nasdaq OMX Stockholm Exchange.

Please visit www.tradedoubler.com for further information.

For further information, please contact:
Kim Lynch
Devonshire Marketing
Tel: 0870 7000 166
kim[at]devonshiremarketing[dot]com

Distributed on behalf of Devonshire Marketing by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

Ashby, United Kingdom - February 15th 2010: At BSEC 2010 experts from global energy management specialist Schneider Electric will run a series of unique on-stand “A Day in the Life of a School” demonstrations. These will show visitors how its integrated school security, energy management and building control solutions enhance the financial, operational and environmental performance of schools — and help boost pupils’ performance levels by up to 30 percent.

The special “A Day in the Life of a School” mini ‘lessons’ will give conference delegates and exhibition attendees a snapshot of the new and exciting possibilities available to schools using the latest energy management and building automation systems. The lessons will also demonstrate how easy it is to monitor and cost-effectively control vital aspects of a school — from enhanced energy management and carbon reduction measures, through to security, safety and access control.

Visitors to Schneider Electric’s stand (508) will also discover how school authorities can take significant steps to meeting their carbon reduction commitments by following Schneider Electric’s four steps to energy efficiency.

From the start of the school day through to when the lights are switched off and throughout the night, Schneider Electric’s building automation solutions are focused on delivering the optimal learning and operational environment within schools. Sophisticated but intuitive energy management systems continuously and cost-effectively control heating, lighting and ventilation according to the changing needs of staff and children, while security and access control solutions integrate pupil access and registration with automated absence alerts and cashless school meal payment options that take account of individual pupil’s special dietary needs.

Schneider Electric’s leadership in intelligent and highly energy-efficient, integrated building management and security solutions for the education sector is built on a unique, research-based understanding of the needs, concerns and behaviours of school users – especially children and their teachers.

As well as drawing upon the findings of two ‘Safety and Security in Schools’ research reports1 & 2 commissioned by Schneider Electric’s buildings business (formerly known as TAC UK), the company’s solutions also take account of numerous studies that show the combination of fresh air, natural light, the right temperature and integrated security systems makes pupils comfortable, feel safe and perform. One study by the International Centre for Indoor Environment and Energy, Technical University of Denmark (DTU), showed that pupils’ performance went up by an average of 15 percent, and up to 30 percent, with improved climate control.

“Education authority representatives, school managers and building contractors who visit our stand at BSEC 2010 will see what a huge, positive impact an integrated security, energy management and building automation solution can have on financial, operational, environmental and pupil performance,” commented Stuart Bailey, Head of Education - Buildings Division, Schneider Electric.

Scheider Electric will be at Stand 508 at Building Schools Exhibition & Conference, February 24-25th at the ExCel Centre in London

- Ends -

Members of the media interested in scheduling a briefing with Schneider Electric can do so by contacting Adrian Linden at adrian [at] evokedset [dot] com.

Notes to editors
1 ‘School Security Report: Survey of Parents’ - 2009
2 ‘School Security Report: Survey of Teachers’ - 2007

For more information about BSEC10 and how to attend, please visit: http://www.buildingschools.co.uk/

About Schneider Electric
As a global specialist in energy management with operations in more than 100 countries, Schneider Electric offers integrated solutions across multiple market segments, including leadership positions in energy and infrastructure, industrial processes, building automation, and data centres/networks, as well as a broad presence in residential applications. Focused on making energy safe, reliable, and efficient, the company's 114,000 employees achieved sales of more than 18.3 billion euros in 2008, through an active commitment to help individuals and organisations “Make the most of their energy.”
www.schneider-electric.com

Press contacts:
Adrian Linden
EvokedSet PR
Schneider-electric [at] evokedset [dot] com
Phone: 07919 967865

Distributed on behalf of Schneider Electric by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

15 February 2010 – ip.access, developer of 2G and 3G in-building wireless solutions, today announced that it was chosen by leading French fixed and mobile operator Bouygues Telecom to provide 2G picocells for its enterprise customers across France. Bouygues Telecom has more than 10 million subscribers nationwide, making it France’s third largest mobile operator, and was recently rated number one for customer relations in mobile telephony.

Bouygues Telecom chose the ip.access nanoGSM system to provide valuable extra 2G and EDGE cellular coverage to enterprise customers exactly where it is needed - such as indoors and in areas of high network traffic.

With an ip.access nanoGSM picocell installed on their premises and plugged into an existing fixed IP connection, Bouygues Telecom business customers will be able to use their mobile devices for high-quality voice and mobile data services indoors without any lapse in service performance – such as dropped calls or the data flow being interrupted.

Bouygues Telecom chose nanoGSM following a rigorous and competitive selection process. Unlike other rival picocell solutions on the market, nanoGSM provides high-speed EDGE connectivity. Also instrumental in Bouygues Telecom’s decision was nanoGSM’s impressive track record, together with endorsements from other operator customers. With more than 50 live network installations around the world, nanoGSM is the world’s most-deployed picocell.

“The ip.access nanoGSM system met all our requirements when we assessed the various solutions on the market. nanoGSM’s reliability, together with its rapid and seamless integration with our existing core network assets was confirmed during the trial period and the first site deployments”, said Sebastian Racu, in charge of the picocell program at Bouygues Telecom.

Commenting on the news, ip.access CEO Stephen Mallinson said, “We’re delighted to work with Bouygues Telecom to deliver a market-leading cellular service to their customers. Mobile network operators view picocells – both 2G and 3G – as an effective, scalable and cost-efficient means to improve the performance and quality of their mobile networks. Our relationships with major operators worldwide such as Bouygues Telecom establish ip.access as the undisputed leader and innovator in the cellular-over-IP market.”

ip.access will be showcasing its market-leading picocell and femtocell solutions on Stand 2D62 in Hall 2 at Mobile World Congress in Barcelona (Feb 15-18 2010).

- ends -

About ip.access
Based in Cambridge, UK, ip.access ltd (www.ipaccess.com) is a leading manufacturer of cost-effective picocell and femtocell infrastructure solutions for GSM, GPRS, EDGE and 3G. These solutions bring IP and cellular technologies together to drive down costs and increase coverage and capacity of mobile networks.
ABI Research ranks ip.access as the world’s number 1 picocell vendor; its nanoGSM® and nano3G™ picocell solutions provide 2G and 3G coverage and capacity for offices, shops and (using satellite backhaul) passenger aircraft, ships and remote rural areas. nanoGSM is the world’s most deployed picocell, with deployments in more than 50 live networks around the world and growing.
ip.access is also the company behind the multi-award winning Oyster 3G™ femtocell technology, which dramatically improves the user experience for 3G services at home.
ip.access counts Scottish Equity Partners, Rothschild Gestion, Intel Capital, Amadeus Capital Partners, ADC, Cisco, Qualcomm and Motorola Ventures among its shareholders.

FOR FURTHER INFORMATION PLEASE CONTACT:
Alex Sowden / Alexia Da Silva
CC Group
T: 0118 920 7650
E: ipaccess[at]ccgrouppr[dot]com

Distributed on behalf of ip.access by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

Barcelona, Spain; February 11th, 2010 – After its success in Spain, mobile operator fonYou Telecom is to offer its innovative Online Mobile Telephony platform to other mobile network operators. fonYou’s solution allows operators to offer their customers total control of their mobile telephony services and gives them direct access to their call records, text messages and voicemails through any web browser.

Fernando Núñez Mendoza, CEO of fonYou said: “There is a new generation of customers who like to be self-sufficient – people who book online, do banking online and live online. It is for these people that we designed our Online Mobile Telephony service.”

Shortlisted at Barcelona in the Mobile Premier Awards in Innovation, and recognised by Silicon Valley’s Under the Radar as one of the hottest telecoms start-ups of 2009, fonYou successfully launched its own Online Mobile Telephony service in Spain last year.

The company is now offering mobile operators access to its technology platform and to its business expertise in service creation, delivery and management. Implementing the Online Mobile Telephony solution allows operators to introduce a new generation of online telephony features and to let customers manage their mobile phone account as if it were email. It gives operators a platform that can deliver high-value, cloud-based services that are fully integrated with their existing network infrastructure.

In the next quarter fonYou will be implementing its Online Mobile Telephony solution for its first group of mobile operator customers.

“With Online Mobile Telephony services operators can compete with the new generation of aggressive cloud-based models such as Google Voice, Ribbit or Skype, and get closer to their customers”, said Núñez Mendoza. “In this new competitive environment, fonYou will empower operators to quickly launch new ‘sticky’ services, greatly improve the users’ experience, and secure their position in the new and growing online market segments.”

At the Mobile World Congress in Barcelona (February 15-18), fonYou Telecom will be demonstrating its service in the Courtyard on booth CY11 in the Spanish Pavilion.

Note to editors
If you would like to try the fonYou service, please come to our booth at the Mobile World Congress to register for our trial. Where possible, we will set this up immediately and provide you with a Spanish mobile phone number you could use while in Barcelona.

About fonYou Telecom
fonYou’s mission is to reinvent mobile telephony for the internet era.
fonYou launched as an MVNO (Mobile Virtual Network Operator) in Spain on July 9th, 2009 (see www.fonyou.com) after signing an MVNO agreement with Telefónica the year before.
Based on the success of its ongoing MVNO operations in Spain, fonYou now licences its services as a product (the "Online Mobile Telephony Platform") to other mobile operators around the globe (see www.fonyoutelecom.com). The Online Mobile Telephony solution has been designed to be deployed as an enabling platform within operators' networks to allow them to offer Online Mobile Telephony services (i.e. cloud services) under their own brand to both new and existing customers.
fonYou is a real telecom operator with its own core network and service platforms. This technical architecture has been designed, developed and implemented by fonYou’s Innovation Factory, the company’s internal R&D team.

Contacts:
Nerea Rubio, Communications Manager, fonYou Telecom
M: +34 668 80 61 85
nerea.rubio[at]fonyou[dot]com
www.fonyoutelecom.com

PR Contact: Kevin Taylor, Robertson Taylor PR
M: +44 7 850 858 291
kevin.taylor[at]robertsontaylorpr[dot]com

Distributed on behalf of fonYou Telecom by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

February 10 2010 - Amplify, one of London’s most talked about and fastest growing experiential marketing agencies, has made three key appointments to help meet the demands of its growing business. David Hanney will take on the role of Account Director, while Leah Bazalgette and Holly Adams have both been appointed to Senior Account Manager positions.

“We’re committed to hiring the brightest, best and most connected people in the industry to ensure that we continue to deliver the most creative campaigns for our clients and thrive as an agency,” explains Jonathan Emmins, Managing Partner, Amplify. “Welcoming these new talented team members makes clear that Amplify is prepared to make 2010 our best, most productive year yet.”

Hanney comes to Amplify from Exposure where he was responsible for a number of big brand clients, including Rizla, Red Bull and Levi Jeans. He has been tasked with growing existing Amplify accounts as well as generating new business opportunities.

“Amplify has an awesome creative reputation and I have heard nothing but great things about the people and the team atmosphere that the agency has,” adds Hanney. “I was looking to join a close team that prides itself on great creative work and combines that with ambition – Amplify fits that bill perfectly.”

Adams arrives from Sense Marketing, where her clients included Sky Arts, PepsiCo and Cadbury. At Amplify, her portfolio consists of GAP, Nestlé and 3 Mobile, for whom she will manage and execute experiential marketing campaigns.

“The opportunity to work on big brand clients in the context of a young, thriving and forward-looking agency was too good to pass on,” adds Adams. “I’m looking forward to building on Amplify’s creative reputation and making 2010 a year to remember for the agency and its clients.”

Bazalgette has been tasked with expanding Amplify’s client base as well as working on Red Bull and PlayStation. She previously held a senior position at Cunning, where she was responsible for a number of high profile accounts, including Esprit, whose sponsorship of the MTV Europe Music Awards she personally handled. While at Amplify, she will also continue to pursue her interests in independent film as a producer.

“Amplify is a young and energetic hot shop for creative talent,” comments Bazalgette. “It’s exciting to be a part of an agency that delivers what it sets out to do and embraces an integrated approach with a stellar list of clients. Amplify has created a vibrant environment where its people contribute significantly to the shared knowledge of everything cultural, be it music, film, art or fashion.”


About Amplify
Amplify engages with people to create an emotional connection between brands and their consumers, creating desired experiences that tell a compelling truth or story about the brand. To do this, Amplify properly understand brands and people, what makes them tick, and the cultural context and impact of their activities. Great promotional ideas anchor everything together and are combined with the ability to measure what effect campaigns have. For Amplify, experiential marketing functions as a platform that generates content which can be amplified across all media; it becomes an approach, not an execution.
www.weareamplify.com

Contact:
Hayley Buery, Switch Communications
Hayley[at]switchcoms[dot]com
07545 178 006

Distributed on behalf of Amplify by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

LONDON — 9 February 2010 — Hitachi Consulting UK today announced that it has achieved Platinum Partner status in the Oracle® PartnerNetwork (OPN). By attaining Platinum Level membership, Oracle has recognised Hitachi Consulting UK for its in-depth expertise and excellence in delivering proven business and IT strategies and solutions to Global 2000 companies across many industries, specialising in the implementation and support of Oracle technologies including Oracle E-Business Suite, Oracle Business Intelligence, and Oracle Fusion Middleware.

Hitachi Consulting UK helps customers deliver enterprise solutions that blend business insight technical expertise and project management proficiency. The company develops template solutions designed to drive down the cost of ownership, provide long-term support for the solutions, and offer unbiased advice and recommendations.

Mark Robinson, Managing VP, Sales and Marketing, Hitachi Consulting UK and EMEA Chair, Oracle Advisory Board, commented, “As one of the first to make this investment in becoming a Platinum Partner supporting the new OPN Specialised programme, Hitachi Consulting UK is thrilled to be recognised for its depth of experience and leadership as an Oracle solution provider. Over the last nine years, we have helped customers streamline and optimise business processes, improve customer relationships, and gain valuable business insights with Oracle. With the addition of this new Platinum Partner status, we believe it will further align our organisations, enabling customers to reap the benefits.”

Stein Surlien, senior vice president, EMEA Alliances and Channels, Oracle, commented, “We have worked together successfully with high profile customers and believe this is a good fit of market expertise and best of breed technology. This relationship gives us the ability to really help customers by maximising their return and enhancing the application to deliver the right solution to enterprises addressing business pain points during this unstable business climate.”

As a Platinum Partner in OPN, Hitachi Consulting UK has established its depth and breadth of the expertise across Oracle E-Business Suite HCM, Financials and SCM, SOA, AIA, OBIEE, Hyperion Oracle solution areas, including PLM and ERP Optimisation.

With its Platinum status, Hitachi Consulting UK receives the highest level of engagement, commitment and benefits available to OPN partners. Platinum members receive dedicated virtual account management support to build joint development plans and help broaden specialisation areas and revenue opportunities. Additional benefits include priority placement in the OPN Solutions Catalogue, one free application integration validated by Oracle, joint marketing and sales opportunities, discounted training and more. For more information about the benefits of becoming an Oracle Platinum level partner, please visit: http://www.oracle.com/us/partnerships/index.htm

About Oracle PartnerNetwork
Oracle PartnerNetwork (OPN) Specialised is the latest version of Oracle's partner program that provides partners with tools to better develop, sell and implement Oracle solutions. OPN Specialised offers resources to train and support specialised knowledge of Oracle products and solutions and has evolved to recognise Oracle growing product portfolio, partner base and business opportunity. Key to the latest enhancements to OPN is the ability for partners to differentiate through Specialisations. Specialisations are achieved through competency development, business results, expertise and proven success. To find out more visit http://www.oracle.com/partners

About Hitachi Consulting Corporation
As Hitachi, Ltd.'s (NYSE: HIT) global consulting company, with operations in the United States, Europe and Asia, Hitachi Consulting is a recognised leader in delivering proven business and IT strategies and solutions to Global 2000 companies across many industries. With a balanced view of strategy, people, process and technology, we work with companies to understand their unique business needs, and to develop and implement practical business strategies and technology solutions. From business strategy development through application deployment, our consultants are committed to helping clients quickly realise measurable business value and achieve sustainable ROI. Hitachi Consulting's client base includes 25 percent of the Global 100 as well as many leading mid-market companies. We offer a client-focused, collaborative approach and transfer knowledge throughout each engagement.
For more information, call 1.877.664.0010 or visit www.hitachiconsulting.com.

About Hitachi, Ltd.
Hitachi, Ltd., (NYSE: HIT / TSE: 6501), headquartered in Tokyo, Japan, is a leading global electronics company with approximately 400,000 employees worldwide. Fiscal 2008 (ended March 31, 2009) consolidated revenues totaled 10,000 billion yen ($102.0 billion). The company offers a wide range of systems, products and services in market sectors including information systems, electronic devices, power and industrial systems, consumer products, materials, logistics and financial services. For more information on Hitachi, please visit the company's website at http://www.hitachi.com.

** Follow us on Twitter: http://twitter.com/Hitachiuk **

For further information, please contact:
Vanessa Land
Devonshire Marketing
Tel: 0870 242 7469
Email: Vanessa[at]devonshiremarketing[dot]com

Trademarks: Oracle is a registered trademark of Oracle Corporation and/or its affiliates.

Distributed on behalf of Hitachi Consulting by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

February 9 2010 - Lauterbach and Cortus are pleased to announce that the Lauterbach TRACE32® Power Tools now fully support the Cortus APS3 family of processors.

The power of Lauterbach’s TRACE32 Power Tools is now available for the Cortus APS3 family of ultra low power embedded CPUs. Non-intrusive debugging over JTAG is supported giving engineers full visibility of program execution and profiling analysis enhancing product development times. It offers full support for the Cortus On-Chip debugging hardware and all processor features.

Lauterbach’s TRACE32 PowerDebug for the Cortus APS3 family of processors provides an ultra-high-speed interface accelerating the entire debug process including code download, flash programming and source code debugging. The tools can be connected to either Windows or Linux hosts via USB 2.0 or Ethernet 10/100/1000. The TRACE32 PowerView software includes a very efficient and user friendly HLL debugger for C and C++ as well as awareness for real-time operating systems.

The Cortus APS3 processor family are designed specifically for embedded systems. They feature a tiny silicon footprint (the same size as an 8051), very low power consumption, high code density and high performance. The ecosystem around the APS3 is rich and well developed, it includes a full development environment (for C and C++), peripherals typical of embedded systems, bus bridges to ensure easy interfacing to other IP and system support and functions such as cache and memory management units. For the most demanding designs the APS3 can be used in a multi-core configuration. The APS3 processor core is currently in production in a range of products from security applications to ultra low power RF designs.

About Lauterbach
Lauterbach is the world’s leading manufacturer of complete, modular microprocessor development tools with 30 years experience in the field of embedded designs. It is an international, well established company with blue chip customers in every corner of the globe and has a close working relationship with all semiconductor manufacturers. Besides the Headquarters in Hoehenkirchen, Germany, the company has its own branch offices in United Kingdom, Italy, France, on the East and West coasts of the United States, Japan and China. Highly qualified sales and support engineers are also available in many other countries.

About Cortus S.A.:
Cortus S.A. is the price/performance leader for 32 bit processor IP for embedded systems. Cortus cores are used in applications where one or more of small silicon footprint, low power consumption, good code density/small code memory size and high performance are important.

http://www.cortus.com.
Cortus S.A. Contact:
David Kerr-Munslow, +33.4.30.96.70.00
david.kerr-munslow[at]cortus[dot]com

Lauterbach Contact:
Norbert Weiss +49 8102 9876 183
norbert.weiss[at]lauterbach[dot]com

Distributed on behalf of Cortus S.A. by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

London, 8 February 2010 – TradeDoubler, the number one pan-European digital marketing company, today announced it will be closing its operation in Japan as part of the final stage of its long term integration of the IMW Group. The Japanese operation was a legacy asset of the acquisition back in July 2007, and is solely focused on selling keyword bid management technology – a non-strategic product for TradeDoubler. The closing of Japanese operation has a non-significant impact on TradeDoubler’s total revenues.

The Japan office will close on 30 June 2010. Until this date, TradeDoubler will honour all remaining fixed term contracts with its local clients, but will not be renewing existing contracts or accepting new ones.

“Our corporate strategy is focused on growing our successful online channels and expanding our market penetration on a pan-European basis,” said Björn Lindberg, COO for TradeDoubler. “We focus our offering in the areas of Affiliate Marketing, Ad Networks, SEM and SEO. The Japanese keyword bid management business was a tactical, non-strategic part of the IMW Group acquisition. The Japanese affiliate and ad networks markets are highly saturated. In addition, the extensive IT and infrastructure investments associated with a launch of our products are non-justifiable. Therefore, we are investing our sales and marketing activities in European countries which represent the greatest potential for new market growth and profitability. During 2010 TradeDoubler is preparing to enter at new markets within Europe.”

In 2009, TradeDoubler rebranded The Search Works in the UK and France to TD Search, bringing it in line with the rest of TradeDoubler’s TD Search businesses across Europe, as part of the integration of the IMW Group. With its extensive reach in 18 countries across Europe, TradeDoubler delivers 32 billion impressions per month, reaching 154 million unique users and generating 10 million leads every month. The Group offers unrivalled access to more than 76% of the European online audience through its publisher networks, which comprise more than 128,000 active website publishers and in excess of 1,700 advertisers.

About TradeDoubler
TradeDoubler is an international digital marketing company offering a range of performance-based marketing solutions. TradeDoubler's products and services provide companies with the tools and expertise to drive results online whether they are looking to generate sales, leads or traffic or drive brand awareness. Headquartered in Stockholm, Sweden, the company boasts a unique global reach spanning 18 countries in Europe. With a breadth of expertise across multiple industry sectors and a network of more than 128,000 website publishers, TradeDoubler helps deliver results for over 1,700 advertisers including a mix of local and international companies such as Apple Store, Dell, TeliaSonera and Kelkoo. TradeDoubler is listed on Nasdaq OMX Stockholm Exchange. Please visit www.tradedoubler.com for further information.

For further information, please contact:
Els De Witte
Marketing Director
TradeDoubler
Tel: +44 (0)20 7798 5814
Email: els.dewitte[at]tradedoubler[dot]com

Distributed on behalf of TradeDoubler by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

Trondheim, Norway, February 8 2010:
Gintel AS, a leading vendor of hosted enterprise software solutions, today announced that it has been selected by Telenor Denmark to deliver core technology and components for Telenor Denmark’s new Mobile Multiplan service.

Gintel is delivering two critical elements for the Mobile Multiplan service to Telenor Denmark. First, the MultiPlan Gateway (MPGW) allows both internal and partner applications to access resources within the Telenor Denmark network via a standard API enabler interface. The interface provides information on mobile terminal state and location, as well as providing call handling capabilities. The API is harmonised with similar initiatives across the Telenor group.

“We are delighted to have been chosen by Telenor Denmark” said Ernst Thue, CEO of Gintel. “It leverages and extends our successful work in other parts of the Telenor Group and demonstrates the excellence of our technology and innovations”.

Secondly, Telenor Denmark has also selected Gintel’s Mobile Switchboard Application (MOB), a web-based GUI which allows switchboard attendants to monitor employee present and control inbound call traffic, ensuring that it is routed to the correct destination.

“As in other countries around the world, business subscribers form a valuable and important subscriber segment in Denmark. Telenor Denmark is a major provider of advanced telephony services to the enterprise market and we are actively renewing and enhancing our service offer. As part of this activity, Telenor Denmark is delivering new functionality for our subscribers, allowing them to access resources in our network and create new, blended applications via an intuitive API interface” said Peter Kaliszan of Telenor Denmark.

“We believe in the Telco 2.0 approach of exposing service enablers to third parties, in order to maximise innovation for our subscribers. The new service will leverage our core voice offer, but allow enterprises to create valuable new services and mashups with other applications”, he added.

”We selected Gintel as a vendor because of its outstanding technology and its track-record of project execution with the Telenor Group” said Peter Kaliszan. ”The new solution will create clear differentiation for our offer, as enterprises can create their own solutions which specifically meet their individual needs.

The Mobile Multiplan product improves business efficiency and reduce costs by extending the functionality of premises-based PBX and Unified Communications platforms to mobile devices. With open API access, it is expected that enterprises will customise solutions to enrich their communications and interaction between businsess processes.

Gintel will be exhibiting at Mobile World Congress in Barcelona, from February 15th – 18th 2010, Hall 2, stand A67.

About Gintel (www.gintel.com):
Gintel is a leading provider of value added service applications to network operators and service providers enabling them to offer innovative and highly competitive services to the highly profitable business subscriber segment. Gintel has provided essential technology and components to major operators within the Telenor Group.

About Telenor Group
The Telenor Group is an international provider of high quality tele, data and media communication services with mobile operations in 14 markets across the Nordic region, Central and Eastern Europe and in Asia. Headquartered in Norway, the Telenor Group is among the largest mobile operators in the world with over 172 million mobile subscriptions, revenues in 2008 of NOK 110 billion, and a workforce of more than 40,000 (all numbers include Kyivstar).


Contact:
Ernst Thue, CEO Gintel AS
Ernst.thue[at]gintel[dot]com
+47 9 0100532
Peter Kaliszan, Telenor Denmark
PKA[at]telenor[dot]dk
+45 6050 7145

Distributed on behalf of Gintel AS by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

February 4th 2010 - Increasing investment in social media, mobile marketing, email marketing and search will fuel a 17 per cent surge in digital marketing spending this year, as marketers migrate budgets from television, print and radio. ExactTarget, the on-demand email and one-to-one marketing specialist worked in conjunction with Econsultancy, the digital publishing and training group, to conduct a survey of over 1000 company and agency marketers around the globe.

The outlook for offline channels is much less favourable than its digital competitors, where 28 per cent of marketers will shift their overall marketing budgets towards digital in 2010.In contrast, the research depicts a healthier outlook for the burgeoning digital marketing industry, with 66 per cent of companies increasing their online marketing spend, and a further 30 per cent stating that they will maintain the same levels of spend in this area. On average, digital marketing currently accounts for 24% of overall marketing spend.

Peter McCormick, the general manager and co-founder of ExactTarget comments: “The shift from offline to online is in full swing as marketers look to measure direct increases in top-line sales, site traffic and improve overall marketing return on investment. Interestingly, brand reputation is becoming a more significant driver of the migration to digital marketing, particularly when it comes to social media.”

70 per cent of in-house marketers plan to increase their budgets for off-site social media marketing efforts, using agencies to engage with audiences on Facebook, Twitter and other networking sites. But according to agency respondents the biggest impediment to digital marketing investment is a general lack of understanding of digital marketing channels. Just under half (48%) of agency respondents cite this as the key reason, which prevents their clients from investing more money in this area.

“The research shows a healthy outlook for the digital marketing industry with the majority of responding companies increasing their budgets for most digital channels,” said Linus Gregoriadis, research director at Econsultancy. “Social media marketing is the area where companies are most likely to be spending more money during 2010, but areas such as search engine marketing and email marketing will remain buoyant.”

The research also looked at the effectiveness, measurement and allocation of budgets, and probed the differences between "traditional" and digital marketing investment. Online and offline channels have been compared individually, in terms of where companies are investing and their ability to measure return on investment (ROI).

Marketers can download a summary of the More Money, More Channels: Marketing Budgets For 2010 free of charge here. The entire report is available for purchase from Econsultancy online.


About ExactTarget
ExactTarget is a leading global provider of on-demand email and one-to-one marketing solutions. The company’s software as a service technology provides organisations a single platform to connect with customers via email, SMS text messaging, voice messaging, social media and landing pages. Supported by collaborative global services teams, ExactTarget’s technology integrates with more sales and marketing information systems than any other in the industry, including Salesforce.com, Microsoft Dynamics CRM, Omniture and Webtrends among many others. ExactTarget’s software powers permission-based multi-channel communications for thousands of organisations around the world including Expedia.com, Aurora Fashions, Papa John’s, Sun Microsystems, Value Retail, World Society for Protection of Animals and Gulf Air. For more information, visit www.exacttarget.co.uk

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Media Contacts:
Tom Flisher / Sean Fleming (Octopus PR for ExactTarget)
Tel: 08453 700 655
Email: Thomas[at]octopuscomms[dot]net / sean[at]octopuscomms[dot]net

Mitch Frazier (ExactTarget)
Tel: 00 1 317 275 5034
Email: mfrazier[at]ExactTarget[dot]com


Distributed on behalf of Octopus Communications by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

The Netherlands, February 4th 2010. Service2Media (www.service2media.com) the leading developer of mobile applications and services in Europe, today announced the debut of its next generation mobile applications and service development platform, M2Active™, during the Mobile World Congress (www.mobileworldcongress.com), in Barcelona this month.

“We have embraced the application revolution from day one and understand that there is a lot more to taking a brand mobile than simply creating a good-looking iPhone or Android app - although that’s a good start! The key to creating successful mobile services is reach, relevancy and a future-proof, multi-device strategy,” said Geert Kolthof, CEO and Co-Founder of Service2Media. “Our next generation M2Active platform allows forward-thinking companies to create, from day one, mobile services that scale across every operating system, network, device and geography.”

M2Active is the most powerful and advanced mobile development and runtime platform available today. The new, next generation M2Active platform adds even more features and enables, from one single script, mobile applications and services to run natively across all mobile devices, minimising the time and effort spent on development and maintenance.

Trusted by companies who have built their businesses around security and service - such as CNN, Heineken, Dutch Rail, Rabobank and Royal KPN – M2Active delivers a high-end, rich and compelling user-experience that is proven to attract audiences, increase loyalty and boost revenue.

“Using our new platform, companies will be able to both reduce their time to market for new applications, and expand their reach. Everybody wins,” said Kolthof, “developers, handset companies, operators and most importantly of all – customers.”

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About Service2Media
Service2Media was created in 2005 by three senior managers from the Wireless Data Solutions division of mobile pioneer (Logica)CMG. Their deep understanding of ICT and mobility and combined experience of mobile marketing, global messaging and the mobile Internet, has proved an award-winning formula in creating a highly successful, International organisation with operations in the Netherlands and the UK. www.service2media.com

Service2Media will be available during Mobile World Congress @ App Planet, Hall 7, Stand 7A43

Media Contact
Vanessa Vigar
Tel: + 31611562218,
Vanessa[at]service2media[dot]com or press[at]service2media[dot]com


Distributed on behalf of service2media by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

Cambridge, 4 February 2010 – ip.access, the leading developer of femtocell and picocell solutions, today announced the availability of a 3G Femtocell Developer Kit. The kit enables system integrators to build specialist applications using ip.access’ multi-award winning Oyster 3G femtocell technology.

Femtocells are increasingly being used by mobile network operators as a way to improve service quality for mobile phone users in homes and offices, and to offload traffic from their outdoor networks. However, femtocells have many other applications, including test and measurement equipment used for mobile handsets; and portable small scale networks for use by emergency aid agencies and government groups. The 3G Femtocell Developer Kit provides open access to ip.access’ mature Oyster 3G femtocell technology, enabling system integrators to incorporate femtocells into these specialist applications.

ip.access customers are already using the 3G Femtocell Developer Kit. For example, the setcom group has incorporated Oyster 3G technology into its S-CAT™ test system, designed to accelerate the wireless device development lifecycle. S-CAT emulates the complete wireless network to support testing of quality of connectivity, data performance and rich mobile Multi-Media, such as video or picture messaging. “ip.access provided a proven and robust femtocell solution which is ideal for setcom’s application,” said Ashley Johnston, President of setcom wireless, Germany.

Another ip.access customer using the 3G Femtocell Developer Kit is Quortus, a UK based technology company specialising in small footprint IP-based 3G core network systems. Quortus has incorporated Oyster 3G into its SoftCore™ product, a standalone network solution for small scale and portable UMTS deployments used by government and military groups and emergency aid agencies, as well as for operator femtocell trials and localised 3G coverage in rural villages. According to Andy Odgers, Managing Director of Quortus, “We chose to integrate ip.access’ Oyster 3G technology because of its advanced features and proven credentials”.

The 3G Developer Kit includes two UMTS femtocells (or femtocell modules), software interface specifications, management tools, training, documentation and support. Developers benefit from Oyster 3G’s proven ruggedness and power efficiency, as well as advanced features such as the ability to run Network Listen™ scans of the surrounding radio environment.

ip.access CEO Stephen Mallinson commented, “We see the 3G Femtocell Developer Kit as a means of enabling innovation; expanding the scope of what can be done with femtocell technology. It’s exciting to see partners such as setcom and Quortus providing imaginative products and services based on our core technology.”

ip.access will be showcasing its market-leading femtocell and picocell solutions on Stand 2D62 in Hall 2 at Mobile World Congress in Barcelona this month (Feb 15-18 2010).

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About ip.access
Based in Cambridge, UK, ip.access ltd (www.ipaccess.com) is a leading manufacturer of cost-effective picocell and femtocell infrastructure solutions for GSM, GPRS, EDGE and 3G. These solutions bring IP and cellular technologies together to drive down costs and increase coverage and capacity of mobile networks.

ABI Research ranks ip.access as the world’s number 1 picocell vendor; its nanoGSM® and nano3G™ picocell solutions provide 2G and 3G coverage and capacity for offices, shops and (using satellite backhaul) passenger aircraft, ships and remote rural areas. nanoGSM is the world’s most deployed picocell, with live installations in more than 50 networks around the world and growing.

ip.access is also the company behind the multi-award winning Oyster 3G™ femtocell technology, which dramatically improves the user experience for 3G services at home.
ip.access counts Scottish Equity Partners, Rothschild Gestion, Intel Capital, Amadeus Capital Partners, ADC, Cisco, Qualcomm and Motorola Ventures among its shareholders.

FOR FURTHER INFORMATION PLEASE CONTACT:
Alex Sowden / Alexia da Silva
CCgroup
T: +44 (0)118 920 7650
E: ip.access[at]ccgrouppr[dot]com

Distributed on behalf of ip.access by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com

4 Feb 2010, Bath - Sidonis, the emerging new leader in service assurance, today announced the appointment of James Fox as its Vice-President of Technical Sales.

James joins the company from Amdocs, where he was Director of Solution Engineering, leading technical sales engagements at a range of major telecom service provider accounts across Europe, the Middle East and Africa. James joined Amdocs through its acquisition of Cramer Systems in 2006. In a 10-year career at Cramer, from start-up to its ultimate acquisition by Amdocs, James played an integral role in establishing Cramer’s reputation and advancing the business, with his contribution acknowledged by multiple executive achievement awards.
Sidonis CEO Don Keir said: “As we look to accelerate our growth, expertise in presenting a high-value business proposition to demanding customers in a global marketplace is vital. The depth of knowledge, experience and industry recognition that James brings will be a real asset.”
About Sidonis
Formed in 2006, Sidonis helps providers of network-based services in telecom, utilities and broadcast industries assure exceptionally high levels of service cost-effectively through a ground-breaking software application. Based on a unique way of modelling networks and services, the company’s flagship product Sidonis|StateWise identifies the root cause and impact on services of network faults in a far more flexible and lower cost way than traditional service or network management systems. The company has customers in the UK, Europe and Middle East, and partners with system integrators and solution vendors including AssureNet, Harris Stratex, SciSys and IPL.

Contacts
Sidonis
Carol Hopperton, Chief Operating Officer
+44 7769 883367
carol.hopperton[at]sidonis[dot]com

Distributed on behalf of Sidonis by NeonDrum (http://www.neondrum.com)
Nicky Denovan
Tel: +44 7747 017654
nicky[at]neondrum[dot]com