Reading, England, 22 June 2012 Compare The Cloud, a leading and independent Cloud Authority has elected to utilise the Workbooks Cloud based CRM platform as its own in-house solution to meet its business needs. Compare The Cloud needed a CRM solution that was rapid to adopt, easy and intuitive to use with minimal or no training, and was low cost compared to some of the expensive brand name CRM solutions in today’s market.

Compare the Cloud joins a fast growing number of small businesses in the UK who are electing to use Workbooks and switch from more expensive and less easy to use CRM solutions. Workbooks recently added not only a good number of new customers, but also 3 new staff in the last month alone.

Ian Moyse, Sales Director at Workbooks.com commented, “I am pleased to see another small business recognising the benefits we can bring. There are a wealth of CRM solutions available, many having high costs to the customer both in licensing and implementation. With industry stats showing that around 50% of CRM implementations are leaving customers lacking their desired outcome, we continue to focus on delivering affordable solutions and successful outcomes to the smaller business client.”

Luke Wheeler, Chairman of Compare the Cloud commented, "Choosing a Cloud CRM was an obvious choice as a cloud committed organisation. Workbooks seems to come out at a half to a third of the price of the bigger brand CRM names, yet delivers a positive user experience and promises superior return on investment. The fact that Workbooks is hosted, developed, supported and owned in the UK was also a key positive for us in terms of ensuring and securing cloud data sovereignty."